AdAgencyOnline.Net

Auto industry profits have never been lower and automotive advertising has never been held more accountable! Tracking R.O.I. is the new “buzz word” in automotive advertising with every line item expense being viewed as an investment with an expected return from profit challenged auto dealers.

The internet has grown as the “media” of choice by auto dealers because it is the most accountable automotive advertising investment available with back end site analytics, new technologies, applications and processes that link the virtual world to the real world. In this ever changing arena it is rare to discover something new in the automotive advertising world that increases verifiable R.O.I., but after years of directing traffic to my auto dealer client’s websites through both conventional and online marketing techniques I believe that I have finally found something that stands out .

I will be promoting a new pro-active, staffed, monitoring conversion application called LeadConverter to dealer/clients at the NADA Convention in San Francisco and I am confident that my fellow professionals will find it as revolutionary as I do. Our new automotive advertising resource portal, AdAgencyOnline.Net, has integrated LeadConverter into our site as the next generation of website support services.

When installed onto a dealership’s website LeadConverter’s staff will monitor the site and initiate a chat dialogue, click to call and or customized marketing message in real time while the visitor is still on the site. The ability to track and interact with the 95% of visitors that don’t initiate a contact through conventional conversion tools increases a dealer’s time at the bat by 20 fold and is guaranteed to build both a database of potential customers and a number of today opportunities.

Given the ground floor nature of this staffed conversion tool I am excited to be both a client and a promoter of this new conversion tool. The priority of meeting and greeting a customer as soon as they visit an auto dealer’s showroom is part of any succesful selling process and this product now brings that opportunity to a dealer’s virtual showroom.

To see LeadConverter in action as well as other featured applications from LaserStream Video, Ai Dealer, Gumiyo, BZ Results, CarFolks.Com, Kihon Media and NeoSynergy visit our portal – AdAgencyOnline.Net - and click on their link. Tracking R.O.I. in the automotive advertising world, real or virtual, has never been easier and more important! Tune into our blog talk radio station – WAAOL - to learn more.

Written By: Philip Zelinger, President, Ad Agency Online, L.L.C.

This entry was posted on Sunday, January 6th, 2008 at 4:36 pm and is filed under Ai Dealer, auto dealers, auto industry, autoadcreative.com, automotive advertising, BZ Results, CarFolks.Com, Kihon Media, LaserStream Video, leadconverter, NeoSynergy, philip zelinger, Uncategorized.You can follow any responses to this entry through the RSS 2.0 feed.You can leave a response, or trackback from your own site.