Posts Tagged “AutoIndustryInsights.Com”

AdAgencyOnline.Net announced that Philip Zelinger, the President of Ad Agency Online, L.L.C., (AAOL), and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising News All The Time – will be reviewing AskPatty.Com this Tuesday, October 13th 2009 on the “Lunch With Phil Discussing Automotive Advertising” show. Philip will be interviewing Jody Devere, the C.E.O. and President of AskPatty.Com, and Patricia J. Roberts, the National Business Director Development of AskPatty.Com. The show will be aired live between 12:00 Noon EST and 12:30 PM EST as an open forum for site visitors to call-in questions in a problem/solution forum designed to share best practices with the trio of automotive advertising experts focused on the unique needs of women car shoppers.

Jody has been a regular guest on WAAOL however this is the first time that Patricia will be introduced to the audience of this free automotive advertising resource networking portal. Patricia provided the following blog posted on http://AdAgencyOnline.Net and distributed to the affiliated offices of AAOL in advance of the show as a thought starter for the automotive advertising agencies that plan to call in questions.

Best Practices for Automotive Retailers on Hiring and Retaining Women

The statistics about the importance of women as a consumer are very familiar to all of us. Women account for 85% of all purchases which includes everything from homes to groceries and control TRILLIONS of dollars of wealth in this country. For those of us in the Automotive Industry, we know how vital the women consumers are to all of us; after all, they represent over 65% of our business. The challenge for all of us is how to make our place of business a comfortable place for women to patronize and purchase our products and services.

It goes without saying that the place where business is conducted must be inviting to both the women and men who come through our doors AND it must also reflect the marketplace in which we do business. Having said that, many of us do not know how or where to find the women we need to hire.

Based on my experience here are some suggestions:

  • Create awareness that your place of business is hiring women and what career opportunities it has to offer.
  • Visit schools and colleges and participate in career days
  • Offer intern programs which will help identify and attract talented people
  • Offer scholarships in the name of your business
  • Join local women’ organizations
  • Invite women’s organizations to hold their meetings in your place of business
  • Support women’s events in your local community
  • Advertise in women’s magazines or trade publications
  • Offer incentives to your own employee for referrals
  • Speak at the local Chamber of Commerce to get the word out that you are looking for female employees
  • Most real estate agents are women so connecting with the local Real Estate business is another resource for hiring women

The importance of word of mouth in addition to formalized advertising is very critical in attracting women employees so the more you can get out into the community, the better the success of finding and hiring talent.

Make certain that your work place policies are conducive to both men and women.

  • The workplace should be clean and neat and an inviting one that works for all employees
  • It should be inclusive environment where everyone is treated with respect and valued
  • Offer not only full time employment but flexible work place policies such as part time, work at home, team selling, job-sharing for everyone not just women. After all, work life balance is an issue for everyone.
  • Have a mentor or buddy system not just for women but for the all new hires
  • Post “work week” schedules in advance so that employees can plan their “life week”
  • Provide processes that will accommodate for input and feedback for workplace improvement
  • TRAIN-TRAIN-TRAIN all of your employees to understand how to treat each other in the work place and also how to treat the female customers when they come into your business establishment.

The important key here is to make sure that ALL employees are valued, are treated with respect, and have opportunities for growth.

Turnover in any is business unwanted and it seems that in the Auto Industry there is a higher percentage than other businesses.

By having policies in place to attract and retain talented employees: it will increase your customer base, reduce absenteeism, reduce costs, improve employee morale, and very importantly it will positively impact your bottom line.

CONCLUSION

This compilation of best practices is my insight into what needs to be in place to attract and engage women but it is also important to remember that companies pursue programs and practices that specifically fit your organization, your workers, and your managers. What is most vital is to harness the skills, talents and hard work of everyone on your team.

Customers want to feel comfortable, respected, and trusted and so do your female (and male) employees.

About Patricia J. Roberts

Prior to joining AskPatty.Com, Roberts was the General Director Women’s Retail Initiative on the General Motors Vehicle, Sales, Service and Marketing Staff in Detroit, MI. She was responsible for programs to increase the number of females in retailing for General Motors. This included the recruitment, training and appointment of female dealers, working with dealers to attract more women into automotive retailing positions, and to provide an enjoyable selling and service experience.

Before Roberts worked in Detroit, she worked in General Motors’ Western Region where she was manager of diversity marketing for General Motors’ Western Region. She was responsible for the development and execution of a strategic plan and the tactics for the diverse markets within the western region.

Roberts joined General Motors in 1967 in the Financial Department with Buick Motor Division. She served in a variety of financial assignments prior to her appointment in a managerial position as a district sales manager in Atlanta. Roberts transferred to Cleveland in 1977 and held the position of car distribution and office manager. In 1979, Roberts transferred to Pittsburgh as the organizational and business manager and in 1983 she became the assistant zone manager for Buick in Boston.

In 1988, Roberts was appointed to the position of business development manager for GMAC in Dallas. She returned to Buick in 1989 as the zone manager in Charlotte, North Carolina. From 1993 until February 1996, Roberts served as director of strategic marketing and research at Buick in Flint, Michigan. Roberts subsequently was appointed to the position of General Director of Marketing for General Motors of Canada, effective March 1, 1996. In January 1999, Roberts was assigned to the newly structured Western Region as the regional divisional marketing manager for Buick.

Roberts holds a bachelor’s degree in business administration from Northwood Institute in Midland, Michigan and a master’s of business administration from Wake Forest University, Winston-Salem, North Carolina.

About Jody DeVere

Jody DeVere is the CEO and President of AskPatty.com, Inc. with more than twenty-five years of achievement as a successful entrepreneur focused on sales and marketing leadership including ten years developing web based business solutions across diverse industries. DeVere is currently the President of the Woman’s Automotive Association International – the premier women’s organization for women automotive professionals, a member of the Car Care Council Women’s Board , a member of the California State Advisory Board for SkillsUSA, Chairperson of the United Spinal Motor Sports Committee, and a member of the SEMA Businesswomen’s Networking Association and is the Editor of the Car Channel on Blogher.com.JD Power Automotive Internet Roundtable, GYNYDA, NAWBO, Car Care Council Women’s Board, BlogHer.org, SEMA, SEMA Business Women’s Networking Association, Northwood Auto Show and the Association of Automotive Internet Sales Professionals. She has been a speaker with the National Automobile Dealer Association (NADA.org), National Independent Automobile Dealer Association (NIADA.org).

About AskPatty.Com

The Ask Patty.com, Inc. website and blog that Jody heads is a safe place for women to get advice on car purchases, maintenance and other auto related topics. Women can shop for vehicles at their network of certified female friendly dealerships across the U.S. AskPatty.com is a member and 2008 corporate sponsor of the Women’s Automotive Association International based in Detroit, MI, Board member of the UnitedSpinal.org, Member of the California SkillsUSA.org board, on the Women’s Board of the Car Care Council, a SEMA member and a member of the SEMA Business Women’s Networking Group.

AskPatty.com is partnered with several auto industry sites including, but not limited to, NIADA, DriverTv.com, MyCarPage.com, MyAutoLoan.Com, Aware and BlogHer.com.

AskPatty.Com has an established track record in training. The site provides a variety of products and services designed to educate auto dealers and automotive advertising agencies including their highly regarded dealer certification program. Properly armed with the right tools and training dealerships can increase their share of the largest and fastest growing demographic of new vehicle buyers in the US — Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers. An Ask Patty certified dealer is a dealer that creates a safe and comfortable environment where women feel welcome and a dealer that makes the experience of purchasing and maintaining her vehicle a pleasant one. Ask Patty trained and certified dealers are held to a high level of customer satisfaction for women consumers.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, Laser Stream Video and Winked-In.Com; to name a few.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., AskPatty.Com or any of the preferred automotive advertising vendors previously reviewed on WAAOL auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###

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The auto industry is consolidating and many auto dealers are looking at their Real Estate from a different perspective. Automotive advertising agencies that used to focus on building traffic and simply selling cars are now focused on helping auto dealers reduce expenses and access their assets to survive in today’s troubled economy. The independent affiliated automotive advertising agencies of Ad Agency Online, L.L.C. are uniquely positioned to share their resources through their communal automotive advertising resource / networking portal – http://AdAgencyOnline.Net .

AdAgencyOnline.Net hosts a blog talk radio station - WAAOL, All Automotive Advertising News All The Time - which features an open business meeting show - Lunch With Phil Discussing Automotive Advertising – that runs every Monday through Wednesday from 12:00 Noon EST to 12:30 PM EST at http://www.blogtalkradio.com/adagencyonline . Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of AdAgencyOnline.Net, will be interviewing Eric Cederstrand, Tom Brown and Leon Titus from Colliers International Tacoma Washington office this Monday, August 17th 2009, to discuss the newly recognized importance and changing role of Real Estate in the auto industry.

The Tacoma office is just one local representative of a national network of Colliers International Real Estate offices that form an internal division focused on the auto industry – Colliers Automotive Real Estate Services, (C.A.R.S.). Philip Zelinger has a long standing relationship with the South Florida Colliers International Office – Colliers Abood Wood-Fay Real Estate – and he is a member of a four person team that developed the C.A.R.S. division within the Colliers International organization. Other founding members of the C.A.R.S. team include Michael T. Fay, President, Owen G. Cone, Senior Director and Clinton M. Casey, Senior Commercial Associate of the Colliers Abood Wood-Fay Real Estate office. The team has expanded C.A.R.S to include many other local offices that make up the national network who pool their resources to serve their auto dealer clients and investors.

ABOUT ERIC CEDERSTRAND – SENIOR VICE PRESIDENT

COMPANY EXPERIENCE – Eric Cederstrand has been involved in Institutional Commercial Real Estate Brokerage and Development for 20 years. He has been with Colliers International for the past 10 years and has specialized in retail and office development. Before joining Colliers International, Eric spent 10 years with CB Richard Ellis. Eric is also President of Commencement Bay Development.

SPECIALIZATION – Throughout his career, Eric has been involved in over $1 Billion dollars in real estate transactions. He is widely recognized in the South Puget Sound as an “expert” in ground-up new construction in retail and office developments. Eric focuses on Landlord representation. He and his team work through identifying market niches, site selection, conceptual design, entitlements, contract selection, tenant lease up, project management and the eventual sale of the asset. Twelve years ago Eric began to focus on the redevelopment of downtown Tacoma. The first project he put together was the historic renovation of the Schoenfeld Building for the DaVita Corporation.

Since then Eric has been involved in nineteen other significant projects in the Tacoma CBD including Thea’s Landing, the Kress/Payless renovation on Broadway, former Woolworth Department Store for AT&T Wireless, and the current renovation of the Old Tacoma Art Museum for Sound Inpatient Physicians. Currently Eric and his team are working on over 1million square feet of office, retail and fl ex-industrial space for sale or lease.

Eric is very active on the political front and has developed strong relationships with the State of Washington Economic Development Office and local County and City municipalities. These relationships are critical in moving projects forward in the current development environment.

PROFESSIONAL ACCOMPLISHMENTS – Colliers Northwest Top Performer – 9 of past 10 years, South Puget Sound “Top 40 Business Leaders Under 40,” 2008 Recipient “Union Station Award” for Tacoma-Pierce County

NOTABLE TRANSACTIONS MIXED-USE DEVELOPMENTS – Northwest Landing – Dupont, WA – master planned, entitled, leased and sold – 1,000 acre commercial development including a town center, business park and industrial properties, Thea’s Landing – Thea Foss Waterway – Tacoma, WA – 300,000 SF residential mixed-use community Port of Olympia – Tumwater Town Center

CLIENTS – Weyerhaeuser Real Estate Company, Quadrant Corporation, Opus Northwest, Panattoni Development Company, Puget Western,

Port of Olympia, Port of Tacoma, Venture Bank, DBSI, City of Tacoma, Matsushita, Davis Properties, Port of Tacoma, Kimco

ABOUT TOM BROWN – VICE PRESIDENT

COMPANY EXPERIENCE – Tom Brown joined Colliers International in 2001 and his primary focus has been on landlord and tenant representation, primarily in the retail and office sectors, with an emphasis on the development and leasing of new mixed-use projects in Pierce and Thurston Counties and the redevelopment of downtown Tacoma Historic properties.

Tom has nearly 30 years of professional achievements as a business owner and manager in the commercial furniture industry, with a strong track record in sales, business planning, space planning, and building, motivating and managing teams of high-level professionals. His commitment to customer service has established positive long-term relationships with his many clients and professional peers.

PROFESSIONAL ACCOMPLISHMENTS – Colliers Northwest Top Performer – 2003, 2004, 2005 and 2006

NOTABLE TRANSACTIONS PROPERTY SALES: Old City Hall – Tacoma, Union Bank of California- Tacoma, Security Building – Tacoma, Park 167 Flex Building ($14 million) – Auburn, Sea Way Industrial Park ($14 million) – Everett, Quadrant Homes Project Office – Dupont, Venture Bank – Northwest Landing – Dupont, Armor Building – Tacoma, Security Building ($6.2 million) – Tacoma, Northwest Landing – Dupont, WA – master planned, entitled, leased and sold – 1,000 acre commercial development including a town center, business park and industrial properties Port of Olympia – Tumwater Town Center

MAJOR LEASING – Dupont Station (retail/office), Barksdale Station, Williamson Place, Industrial Place – Northwest Landing – Dupont, Freedom Pointe Plaza (retail) – Lacey, Venture Bank – South Sound area orizon Pacific – Tacoma, Old City Hall – Tacoma, One Pacific Building – Tacoma, Courtyard by Marriott – Tacoma, Sea Grill – Tacoma, Union Bank of California – Tacoma, Thea’s Landing – Tacoma

CLIENTS – Weyerhaeuser Real Estate Company, Quadrant Corporation, Opus Northwest, Panattoni Development Company, Puget Western, Port of Olympia, Venture Bank, DBSI, City of Tacoma, Davis Properties, Linmar Real Estate Investment, Harsh Properties

ABOUT LEON TITUS – ASSOCIATE

COMPANY EXPERIENCE – Leon Titus has been involved in the sales and automotive industry for over 25 years and became a part of the professional sales team at Colliers International’s Tacoma office in 2009. Prior to joining Colliers, Leon was the President of Leon Titus Automotive Group for the past 7 years. He was also the General Manager of Budget Car & Truck Rental and Car Sales of Tacoma-Pierce County, where his team increased sales from $1 million to over $10 million in revenue.

SPECIALIZATION – Leon joined Colliers International to specialize in the sale and lease of Washington’s automotive and marine dealerships and adjacent land. With his prior experience in the automotive industry, he is using his targeted knowledge and skill set to specialize in helping automotive and marine dealers with the sale and lease of their properties. Another aspect of his specialization will include the repositioning of former automotive and marine properties for future use. Upon joining Colliers, he has formed the Automotive Real Estate Group, which is geared towards providing real estate resources and consulting for clients needing showroom and exterior lot space, as well as clients looking to transition their properties towards another use.

The following article that appeared in the Puget Sound Business Journal was provided by the Colliers International Tacoma office to expand on their current market situation and relationship with C.A.R.S.:

Friday, June 26, 2009 Brokers specialize in dealership transactions

Puget Sound Business Journal (Seattle) – by Greg Lamm

With a dozen Puget Sound area car dealerships for sale, and another dozen likely to join them this year, the crash of the nation’s auto industry is hitting local real estate circles. The culling of franchise-holders by GM and Chrysler is also giving stronger dealers a chance to grab better locations,and opening up other car lots for uses such as retail and office space.”The landscape is going to change as we go forward,” said Leon Titus III, a veteran local dealer who recently joined with a pair of real estate brokers to form a dealership property specialty team at Colliers International in Tacoma.

Colliers connected Titus with two veterans of the local commercial real estate world to form a group devoted to selling, leasing and repositioning dealership properties. The specialty team – branded the Northwest Region Colliers Automotive Real Estate Services Group (CARS) – fully expects to stay busy. “Right now everybody is trying to figure out where it’s going and how quickly the change is going to happen,” said Titus, who has 25 years of experience working in the family auto business. “Currently there are about a dozen new-car dealerships on the market in the Puget Sound region,” said Eric Cederstrand, a senior vice president at Colliers International Tacoma, who also is on the CARS team. Some of the dealers have gone bankrupt, Cederstrand said, and some are just shutting down.

Currently, there are about 312 new-vehicle dealers in the state, according to the Washington State Auto Dealers Association. That’s a 9 percent decline since January 2008. The association anticipates another dozen or so dealerships will close in the state this year. Of the 789 dealerships that Chrysler says it is closing, 15 are in Washington, including three in Pierce County. GM has not made public its list of the hundreds of dealerships it plans to close across the nation in the next 18 months. The upheaval has created opportunities for some dealerships looking to grab market share and prime spots in a retail industry that seems to be rapidly consolidating.

In May, Rainier Automotive Group sold two of its three dealerships. One of the buyers was Ford of Kirkland, which purchased Rainier’s Eastside Hyundai dealership in Kirkland for an undisclosed price. In the other sale, Eastside Subaru of Kirkland was sold to Bruce Titus Automotive Group, also for an undisclosed price. Bruce Titus and Leon Titus are brothers. Leon Titus and his team at Colliers were not involved in that deal.

Similar jockeying was on display in February, when Larson Motors Inc. bought property and buildings that housed two dealerships: Nissan of Fife and the Chrysler franchise in Puyallup. Those acquisitions expanded Larson’s dealerships to eight, selling 11 vehicle brands. Larson Motors took over Nissan of Fife from the former owners, including Kevin and Mary Byrne. Larson paid $8 million for the land and the 14,500-square-foot building just off Interstate 5. Some of the dealership sales predate the worst of the current recession. In August, Larson bought the property that houses a former Chrysler franchise in Puyallup. The $7.4 million deal allowed Larson to move to a larger location about a mile away from the former lot. The old Larson site opens up some opportunities for other uses, said Puyallup City Manager Gary McLean. The property is on the city’s River Road, which meanders along the Puyallup River, and could be attractive, McLean said, for retail or recreational use.”It would be nice to take advantage of the riverfront,” McLean said.

Sometimes, the highest and best use of vacant dealership sites might not be another car dealership, said Tom Brown, the third member of the Colliers CARS team. His expertise includes working with commercial landlords and tenants. Location will still drive price, with many dealerships in prime, high-traffic spots. Another factor is the quality of the buildings. GM and other automakers are putting more emphasis on the quality of stores, forcing dealers to maintain “signature” showrooms. That means that owners of older stores are being forced to upgrade or look for newer facilities. One change already happening on the East Coast is that some dealers are locating stores in heavy traffic areas, but choosing to locate service centers out in the hinterlands, where land is cheaper.

In Florida – where the Colliers CARS focus has been in play for several years – brokers are starting to see interest from big institutional investors looking to buy up dealership real estate. That isn’t happening in the greater Seattle area, but there will be more consolidation, Cederstrand said, with large groups controlling more dealerships. “I think the days of the single store may be coming to an end, just because of the capital needed to maintain and upgrade dealerships,” Cederstrand said.

Meanwhile, some of the properties in the Northwest are being marketed with their carmaker brands, which – depending on the make -can add value. But some properties won’t have dealership affiliation. That is where the Colliers team hopes to weigh in, providing advice on valuations for these dealerships, many of which have been owned by families for generations. “We are positioning ourselves in the marketplace to help these dealers out,” Brown said, “to actually give some true value on what their facility is worth with a dealership and without a dealership.”Brown and his fellow CARS team members have been meeting with potential clients in Washington, Oregon and California. They say by building a nationwide network, Colliers will be in a good position to work with potential new players in the market – possibly carmakers from India and China.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy, Laser Stream Video and Winked-In.Com; to name a few.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., Colliers International of Tacoma, C.A.R.S. or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###

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AdAgencyOnline.Net is an automotive advertising resource / networking portal that hosts a blog talk radio station – WAAOL, All Automotive Advertising News All The Time. Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio show featured on WAAOL – Automotive Advertising Experts – announced that he will be interviewing Dale Boone, the President and C.O.O. of www.EveryCarListed.Com , Darell Campbell, the C.E.O. of Every Car Listed and Briggs Ferguson, the President-Internet of Idearc Media LLC on the show that is scheduled to air on Friday, July 24th 2009 between 12:00 Noon EST and 12:30 PM EST.

EveryCarListed.Com is a preferred automotive advertising vendor on AdAgencyOnline.Net and both Dale and Darrell have previously appeared on the Automotive Advertising Experts show to discuss thier inventory based automotive advertising website. Philip explained why Dale, Darell and Briggs were invited to update AdAgencyOnline.Net’s audience of automotive advertising agencies and automobile dealers, “EveryCarListed.Com has earned a position as a preferred automotive advertising vendor on AdAgencyOnline.Net based on their unique understanding of both the automobile business and the new automotive advertising technologies being offered on the World Wide Web. For example, I have always been impressed by their integration of social networking to differentiate EveryCarListed.Com from other third party inventory based automotive advertising websites. Their support of the auto industry social networking site – www.AutoIndustryInsights.Com – known as the “Network Of Networkers” evidences their recognition of the need for relationship based selling to satisfy consumer demand.”

“In addition, EveryCarListed.Com recently proved their priority to give online car shoppers what they want by their decision to post videos on their vehicle listings to improve the transparency on their site; another consumer preference that has surfaced as a must have by online shoppers. Our research has confirmed that consumers prefer a video presentation over copy or still pictures when an auto dealer describes a new car or a used car for sale on their site. EveryCarLIsted.Com announced that they are moving towards becoming the only all-video listing site, with one million vehicle video listing available now, and the remaining vehicles on the site expected to offer video by year’s end.”

“Another announcement that warranted Dale’s repeat visit on this week’s Automotive Advertising Experts show is the fact that SuperPages.Com has launched a new “Cars” tab. The link is positioned at the top of their home page allowing consumers to shop for vehicles within their site by accesing all the listings from EveryCarLIsted.Com – including their video listings. The combination of the trafic from SuperPages.Com and the value added video content of EveryCarListed.Com will create a large and powerful all-video shopping arena that will provide a quality venue for auto dealers and an enhanced shopping experience for car buyers. That “win-win” scenario is something that my affiliated automotive advertising agencies, auto dealer clients and site visitors need to know about!”

Superpages.Com is Idearc’s products and services search engine that has more than 27 million unique visitors and ranks 27th in the top 50 U.S. Web properties according to comScore. EveryCarListed.Com was purchased by Idearc media, a subsidiary of Idearc, Inc., in February 2009. A representative of Idearc provided Philip Zelinger with the following press release and related information in advance of the show to help prepare the agenda for Dale’s interview and review of the new all-video platform planned for EveryCarListed.Com:

Contact: Lisa Vilfordi, Idearc Media, lisa.vilfordi@idearc.com, 972-453-3916

Superpages.com launches a new “Cars” tab housing all listings from EveryCarListed.com

Idearc Media LLC, home to Superpages.com® and publisher of the Verizon® Yellow Pages, today announced that its Internet site EveryCarListed.com SM has launched one million vehicle videos on its free automobile listing site. The videos are provided to each listing for free and by year end, EveryCarListed.com will launch videos to the remaining listings creating the only all-video vehicle listing site in the nation.

The vehicle videos simulate a trip to the dealer by providing consumers a “walk around” experience while a voice-over describes the car features. View this video of a 2007 Hummer H2. According to comScore, in November 2008, 146 million Americans viewed 12.7 billion online videos.

“Online videos are becoming part of the buying process,” said Briggs Ferguson, Internet President at Idearc Media. “Videos touch consumers’ senses and enhance the buying experience, which in turn provides dealers and for sale by owner listings more quality leads from EveryCarListed.com.”

EveryCarListed.com, which launched in August 2008 and was acquired by Idearc Media in February 2009, has more than 2 million dealership and “For Sale by Owner” listings. Vehicle listings on the site are current and updated daily through EveryCarListed.com’s agreements with Original Equipment Manufacturers (OEM). When inventory changes at local dealerships, the OEM relationship ensures the most up-to-date vehicle information is posted to EveryCarListed.com.

Superpages.com features a new “Cars” destination tab at the top of the home page, allowing consumers to shop for vehicles within the site. According to comScore, the Superpages.com network has more than 27 million unique visitors a month and ranks 27th in the top 50 U.S. Web properties.

“With Superpages.com’s traffic and EveryCarListed.com’s content, we are creating a powerful automobile sales arena,” said Ferguson. “These sites will provide a venue for dealers to take advantage of exclusive advertising opportunities that will bring more consumers to their dealerships.”

On the EveryCarListed.com site, consumers can search listings by make, model, fuel economy and many additional preferences. Automobile dealer inventories are listed at a basic service level at no charge to the dealer. The site also offers new vehicles from franchised dealers, and “For Sale by Owner” listings free of charge.

The EveryCarListed.com video technology, provided through Digital Motorworks, Inc., is the Liquidus Video Platform. Liquidus offers a unique real-time video capability that ensures vehicle information is always fresh and up-to-the-minute for every dealer and every vehicle.

Certain statements included in this press release and the hyperlinked materials constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect Idearc management’s current views with respect to Idearc’s financial performance and future events with respect to its business and industry in general. Statements regarding Idearc’s exploration of alternatives related to its capital structure are forward-looking statements. Statements that include the words “believe,” “will,” “anticipate,” “foresee,” and similar expressions identify forward-looking statements. Idearc cautions you not to place undue reliance on these forward-looking statements. The following important factors could affect future results and could cause those results to differ materially from those expressed in the forward-looking statements: (i) that the bankruptcy filing and the related cases disrupt current plans and operations; (ii) risks that Idearc’s business could suffer from the loss of key customers, suppliers or personnel during the pendency of the bankruptcy case; (iii) risks that Idearc’s plan of reorganization fails to obtain the requisite approval from the claim holders entitled to vote on the plan; (iv) risks that Idearc will be able to maintain sufficient liquidity for the pendency of the bankruptcy cases; (v) risk that the bankruptcy court rejects Idearc’s plan of reorganization; (vi) limitations on Idearc’s operating and strategic flexibility during the pendency of the bankruptcy cases; (vii) risks related to a long and protracted restructuring; (viii) risks related to Idearc’s declining print revenue, including a reduction in customer spending resulting from the current economic downturn; (ix) changes in Idearc’s competitive position due to the competition from other yellow pages directories publishers and other traditional and new media and its ability to anticipate or respond to changes in technology and user preferences; (x) declining use of print yellow pages directories; (xi) changes in the availability and cost of paper and other raw materials used to print directories and reliance on third-party printers and distributors; (xii) increased credit risk associated with reliance on small- and medium-sized businesses, in particular in the current economic environment; (xiii) changes in operating performance; (xiv) Idearc’s ability to attract and retain qualified executives; (xv) Idearc’s ability to maintain good relations with its unionized employees; (xvi) changes in U.S. labor, business, political and/or economic conditions; (xvii) changes in governmental regulations and policies and actions of regulatory bodies; and (xviii) risks associated with Idearc’s obligations under agreements entered into with Verizon in connection with the spin-off. For a discussion of these and other risks and uncertainties, see Idearc Inc.’s periodic filings with the Securities and Exchange Commission, which you may view at www.sec.gov, and in particular, Idearc Inc.’s Annual Report on Form 10-K.

About Idearc Media,LLC

Idearc Media LLC, a subsidiary of Idearc Inc. (IDARQ.PK), delivers products on multiple platforms to help consumers find the information they want, wherever they are. Idearc’s multi-platform of advertising solutions include Verizon® Yellow Pages, Verizon® White Pages, Verizon® Yellow Pages Companion Directories, FairPoint® Yellow Pages, FairPoint® Yellow Pages Companion Directories, Superpages.com®, Switchboard.comSM, LocalSearch.comSM, Superpages MobileSM and SuperpagesDirectTM direct mail products. For more information, visit www.idearc.com.

About EveryCarListed.com

EveryCarListed.com the nation’s largest all video free-listings Web site for automobiles, designed to contain all new and used vehicles for sale in the U.S. Its business model is like that of the Yellow Pages, which has a highly utilized model of free listings. Including all dealer inventories at a basic service level free of charge and allowing all “For Sale by Owner” listings to be placed for free, EveryCarListed.com creates a powerful automobile marketplace. Millions of current vehicle listings, updated daily, and agreements with Original Equipment Manufacturers (OEMs) as well as GM Certified Used Vehicles and other strategic partners, ensure that when inventory changes at local dealerships, the most up-to-date vehicle information will be posted to the Web site.

For more information visit www.EveryCarListed.com/corp.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video; to name a few.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., EveryCarListed.Com, AutoIndustryInsights.Com or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###

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AdAgencyOnline.Net is an automotive advertising resource / networking portal that reviews cutting edge automotive advertising applications for the affiliated automotive advertising agencies and auto dealer clients of Ad Agency Online, L.L.C., (AAOL). Philip Zelinger, the President of AAOL and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising All The Time – will be reviewing AskPatty.Com on the “Lunch With Phil Discussing Automotive Advertising” show that will air today, Wednesday, July 8th 2009, between 12:00 Noon EST and 12:30 PM EST.

AskPatty.Com is a “female friendly” auto industry social networking site that features articles on issues that are of interest to women on many fronts. Jody Devere, the President of AskPatty.Com, will be joining Philip to share best practices with automotive advertising agencies anxious to learn how to market to women since women are often the decision makers when purchasing a vehicle. In addition to reviewing the automotive advertising portals hosted individually by Jody and Philip, the pair will also be discussing their shared interests and support for a new auto industry social networking site – http://AutoIndustryInsights.Com . Philip and Jody will be linking their content on “Auto Industry Insights,” (AII) as a means to spread the word beyond their own spheres of influence in both the real and the virtual world. The new “Network of Networkers” site is sponsored by a preferred automotive advertising vendor featured on AdAgencyOnline.Net – http://EveryCarListed.Com .

A select group of equally respected auto industry targeted online communities will be joining Philip and Jody on the Advisory Panel for AII with the shared philosophy that a “rising tide floats all boats.” At this time, the Advisory panel includes Philip Zelinger and http://AdAgencyOnline.Net , Jody Devere and http://AskPatty.Com , Jared Hamilton and http://DrivingSales.Com , Ralph Paglia and http://www.automotivedigitalmarketing.com , Scott Monty and http://www.scottmonty.com/ and Joe Webb / Gilbert Chavez and http://DealerKnows.Com .

Philip Zelinger will be serving as the senior moderator of AII, however he is quick to share the credit with the automotive advertising insiders that have joined him to support the site. AII also has the support of the Automotive advertising agencies partnered with AAOL who represent auto industry vendor / clients as well as automobile dealerships that share their vision to “blur the line between the virtual and the real world.” AII contributors are able to leverage the resources of their independent auto industry networking sites to the benefit of their individual online communities and the new shared audience that AII will attract.

About Jody DeVere

Jody DeVere is the CEO and President of AskPatty.com, Inc. with more than twenty-five years of achievement as a successful entrepreneur focused on sales and marketing leadership including ten years developing web based business solutions across diverse industries. DeVere is currently the President of the Woman’s Automotive Association International – the premier women’s organization for women automotive professionals, a member of the Car Care Council Women’s Board , a member of the California State Advisory Board for SkillsUSA, Chairperson of the United Spinal Motor Sports Committee, and a member of the SEMA Businesswomen’s Networking Association and is the Editor of the Car Channel on Blogher.com.JD Power Automotive Internet Roundtable, GYNYDA, NAWBO, Car Care Council Women’s Board, BlogHer.org, SEMA, SEMA Business Women’s Networking Association, Northwood Auto Show and the Association of Automotive Internet Sales Professionals. She has been a speaker with the National Automobile Dealer Association (NADA.org), National Independent Automobile Dealer Association (NIADA.org).

About AskPatty.Com

The Ask Patty.com, Inc. website and blog that Jody heads is a safe place for women to get advice on car purchases, maintenance and other auto related topics. Women can shop for vehicles at their network of certified female friendly dealerships across the U.S. AskPatty.com is a member and 2008 corporate sponsor of the Women’s Automotive Association International based in Detroit, MI, Board member of the UnitedSpinal.org, Member of the California SkillsUSA.org board, on the Women’s Board of the Car Care Council, a SEMA member and a member of the SEMA Business Women’s Networking Group.

AskPatty.com is partnered with several auto industry sites including, but not limited to, NIADA, DriverTv.com, MyCarPage.com, MyAutoLoan.Com, Aware and BlogHer.com.

AskPatty.Com has an established track record in training. The site provides a variety of products and services designed to educate auto dealers and automotive advertising agencies including their highly regarded dealer certification program. Properly armed with the right tools and training dealerships can increase their share of the largest and fastest growing demographic of new vehicle buyers in the US — Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers. An Ask Patty certified dealer is a dealer that creates a safe and comfortable environment where women feel welcome and a dealer that makes the experience of purchasing and maintaining her vehicle a pleasant one. Ask Patty trained and certified dealers are held to a high level of customer satisfaction for women consumers.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, L.L.C. and host of AdAgencyOnline.Net with 25 + years of experience in the retail auto industry as a General Manager and Dealer Principal followed by 10 years in the automotive advertising industry including 3 years as the C.O.O. for a nationally recognized automotive advertising agency. Philip is the author of two books on the auto industry including one titled “How To Sell A Car – A Career Training Guide To The Auto Industry.” Philip founded AAOL in December of 2001 as an online communication / distribution system that operates as a “paperless” automotive advertising agency linking a national network of independent affiliated automotive advertising agencies, production partners and select vendors using a proprietary operating system that he developed. Philip is the host of AdAgencyOnline.Net, and the site’s featured blog talk radio station – WAAOL, All Automotive Advertising News All The Time. The blog talk radio shows on WAAOL include; “Lunch With Phil Discussing Automotive Advertising“, “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” In addition to handling daily operations at AAOL and hosting AdAgencyonline.Net, Philip speaks at Dealer 20 Groups, is a regular guest speaker to the advertising classes at Northwood University in West Palm Beach Florida and a seminar host at a number of national auto industry conventions including four successive years at the Digital Dealer Conference.

About AdAgencyOnline.Net

AdAgencyOnline.Net was formed by AAOL to find, review and recommend automotive advertising applications and coordinated selling process for their auto dealer clients. Auto industry vendors reviewed on the blog talk radio shows on AdAgencyOnline.Net include; LeadConverter, AI Dealer, Laser Steam Video, NeoSynergy, CarFolks.Com, ADP, BZ Results, Kihon Media, R.L. Polk & Co., The Detroit Trading Exchange, Ebay Motors, Veeple, Dealer.Com, AdSymetrix, Gumiyo, vAuto, AAX, AdTel, ReachLocal, ecarlist, nada-24, FirstLook, AI Media Group and PrimeTyme – among others.

Many of the featured vendors on AdAgencyOnline.Net have engaged AAOL as their automotive advertising agency and/or consultant including but not limited to ; DealMaker.Com, EveryCarListed.Com, SiSTer Technologies-Video CarLot, CityTwist, Argistics-AutoTransaXion and Bulldog Marketing Technologies.

Automotive advertising agencies, auto dealers, auto industry vendors, auto industry networkers and/or bloggers as well as O.E.M. representatives that would like to contribute content to AII should contact Philip Zelinger directly at 1-888-796-2228 or via email at pzads@bellsouth.net or through www.adagencyonline.net. Anyone interested in joining AdAgencyOnline.Net as an affiliated automotive advertising agency, auto industry vendor or auto dealer client of AAOL should also contact Philip or visit AdAgencyOnline.Net. To quote Philip Zelinger, “Help is only a click Away!” ###

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AdAgencyOnline.Net is an automotive advertising resource / networking portal designed to share best practices with their online following of automotive advertising agencies, production partners and select auto industry vendors that share their stated vision to “blur the line between the real and the virtual world.” AutoIndustryInsights.Com has a similar focus however they have extended their audience and message by linking to a number of established automotive advertising social networking sites to include issues that are relevant to automotive advertising agencies, auto dealers, auto industry vendors and even consumers anxious to listen and learn from the site’s featured “Auto Industry Insiders.” Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station – WAAOL, All Automotive Advertising News All The Time - featured on www.AdAgencyOnline.Net expressed his support for www.AutoIndustryInsights.Com site and their anchor sponsor www.EveryCarListed.Com on the blog talk radio show “Lunch With Phil Discussing Automotive Advertising” that aired on WAAOL on Wednesday, June 3rd 2009. The show is available as a podcast by visiting http://www.blogtalkradio.com/adagencyonline or http://adagencyonline.net.

Philip Zelinger explained his reasons for selecting EveryCarListed.Com as a preferred automotive advertising vendor on Ad AgencyOnline.Net and his support for their automotive advertising social networking site AutoIndustryInsights.Com, “After 25 years as a General Manager, Executive Dealer Principal and then Auto Dealer, followed by my past 10 years running automotive advertising agencies representing auto dealers and auto industry vendors, I have a unique empathy for my auto dealer / vendor clients. Today’s troubled economy has placed a new urgency on maximizing R.O.I. on all levels. The Internet and the technology driven digital marketing applications and selling systems that are being built to take advantage of the World Wide Web to sell cars and service are growing too fast for the average auto dealer or automotive advertising agency to keep up. AdAgencyOnline.Net serves as a filter of sorts to review cutting edge automotive advertising applications for automotive advertising agencies, however, consumers can be just as confused by the many new resources that they have available on the Internet. Social networking sites populated by fellow consumers provide a new way to share shopping experiences between likeminded consumers before, during and after their purchase however they are missing the auto dealer’s side of the story. Similarly, auto dealers are becoming increasingly aware of the need for them to understand their online customer’s needs in today’s troubled times. AutoIndustryInsights.Com was designed by EveryCarListed.Com to act as a bridge to provide the “inside story” to anyone that visits the site. The “Auto Industry Insiders” section represents several highly respected individuals as well as the auto industry social networking sites and blogging forums that they host.”

ABOUT AUTO INDUSTRY INSIGHTS

The auto industry is changing at a rapid pace. Issues that drive tomorrow didn’t exist yesterday. The only constant that has survived in both the real world and the virtual one being built on the World Wide Web is change. The auto industry professionals that support and contribute their insights to this open forum recognize that “a rising tide floats all boats” and they have come together to share best practices in support of that shared wisdom.

The founding sponsor of Auto Industry Insights is EveryCarListed.Com. They invested their time, effort and most importantly their relationships in the auto industry to provide the insights shared by the Advisory Panel of “Auto Industry Insiders” who have posted links to their individual auto industry social networking and blogging sites. In addition, the panel writes and posts articles in the “Hot Topics” section that address current events and common issues in the auto industry in a problem / solution format intended to both teach and entertain site visitors.

New car buyers, used car buyers, auto dealers, automotive advertising agencies and auto industry vendors are all invited to join the Auto Industry Insights family in our “Customer Insights” section to contribute to the posts on our Hot Topics so feel free to add your insights to ours. After all, what are friends for!

ABOUT EVERYCARLISTED.COM

EveryCarListed.com powered by Superpages.com® is one of the nation’s largest free-listings Web sites for automobiles, designed to contain all new and used vehicles for sale in the U.S.A subsidiary of Idearc MediaTM, Its business model is like that of the Yellow Pages, which has a highly utilized model of free listings, including all dealer inventories at a basic service level free of charge and allowing all For Sale by Owner listings to be placed for free, EveryCarListed creates a powerful online automobile marketplace.

Millions of current vehicle listings, updated daily, and signed agreements with Original Equipment Manufacturers (OEMs) as well as GM Certified Used Vehicles and other strategic partners, ensure that when inventory changes at local dealerships, the most up-to-date vehicle information will be posted to the Web site. EveryCarListed has its headquarters in Tyler, TX. For more information visit www.everycarlisted.com/corporate or call 903-593-5400.

How does EveryCarListed.com(SM) work?

  • Dealers and individuals can list vehicles for sale at no charge with our basic service.
  • Shoppers search the site by vehicle make, model, year and browse by city and state to find listings in their area.
  • Basic search results offer vehicle lists, maps and value comparisons.
  • Listings are updated daily to ensure inventory changes are accurately reflected on the site.
  • Signed agreements with Original Equipment Manufacturers make these updates possible.

Why do automobile dealerships use EveryCarListed.com(SM)?

Even if a dealership has its own site, it may not appear in search results when consumers are looking online for cars. Here are some benefits to listing on EveryCarListed.com:

  • Consumers love one-stop shopping. EveryCarListed.com(SM) is building the largest inventory of vehicles on the Internet, so shoppers will use the site as their main automobile resource.
  • We have an unfair advantage. As a part of Idearc Media, our site gets additional exposure from the Superpages.com® network. This means your dealership inventory may be seen on additional sites such as Superpages.com, which received over 669 million searches per month in 2008.

1. Idearc Media internal source files – Idearc Media Co-Brand report. Based on total average searches from January – June 2008. Includes total Superpages.com Network searches. Numbers include white pages, yellow pages and general searches.

©2009 Idearc Media LLC. All rights reserved.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.

www.AdAgencyOnline.Net has interviewed a variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., www.EveryCarListed.Com , www.AutoIndustryInsights.Com or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###

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