AdAgencyOnline.Net

AdAgencyOnline.Net reviews cutting edge automotive advertising applications for their affiliated automotive advertising agencies, auto dealer / vendor clients and site visitors. According to Philip Zelinger, the President of Ad Agency Online, L.L.C., (AAOL), and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising News All The Time - Ai Media Group is on the short list to be approved as a preferred automotive advertising vendor on the free automotive advertising resource / networking portal.

Philip interviewed Sergio Alvarez, the COO of Ai Media Group on his blog talk radio show “Automotive Advertising Experts” that aired on May 15^th 2009 to review their unique S.E.M. services. Philip and Sergio discussed best practices in Search Engine Marketing, (S.E.M.) in a problem / solution forum. The show is scheduled to run as an encore presentation today, Thursday, July 16, 2009 between 12:00 Noon EST and 12:30 PM EST and it is available as a downloadable podcast at http://www.blogtalkradio.com/adagencyonline .

Philip explained why Ai Media Group is being considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net, “I have always prioritized Search Engine Optimization, (S.E.O.), over Search Engine Marketing, (S.E.M.), because of my preference to develop long term branding messages for my auto dealer clients vs. short term digital marketing campaigns. My goal has always been to provide lasting “top of the mind awareness” to a targeted audience to build frequency through consistency to insure retention of the message. That said, I also recognize the need to jump start online marketing campaigns for new accounts through the use of Pay Per Click, (PPC), digital marketing campaigns often directed to specialized landing pages or micro-sites to extend the online footprint for my auto dealer clients who demand instant and verifiable results.”

“My interest in Ai Media Group was sparked by their proprietary software application that relies on an algorithmic formula to manage and monitor PPC campaigns in a scalable fashion providing efficiencies in the process that is not offered by other outsourced S.E.M. vendors that I have used. Of course the process is not completely automated; which is a good thing since the science of S.E.M. is best supported when it is managed and monitored by an experienced professional who knows what to look for when evaluating the volumes of data that is required to conduct a comprehensive PPC campaign. I was impressed by the knowledge and experience of the Ai Media Group’s support team and the diverse background that Sergio Alvarez represents. I have always valued people over product and price and I am confident that Ai Media Group provides the right mix of both.”

About Sergio Alvarez

Sergio Alvarez, COO and Founder of Ai Media Group has led some of the most successful sales teams across the country in the internet sales arena. Mr. Alvarez led the top-ranked sales team in the nation for Verizon’s SuperPages for four consecutive years and was instrumental in training and developing the roll out of the Superpages.com strategy. In 2005 he rolled out Yahoo Yellow Pages in the New York Market as Vice President for Ambassador Media Group where he led Yahoo Yellow Pages in online revenue growth. As EVP at Ambassador Internet Mr. Alvarez launched an internet only sales team and developed an industry first budget and planning tool for his sales force.

More recently Mr. Alvarez has been working with the Automotive community presenting at NADA helping to bring more dealers online with measurable business results previously unattainable. The mapping technology and proprietary algorithmic systems developed by Ai Media has led to the success of dealers across the county, generating leads and business intelligence never before seen.

About Ai Media Group

The exemplary skills of Ai Media Group professionals have been at the forefront of search marketing, from digital advertising to Yahoo Yellow Pages, to bridging the gap into algorithmic search. Ai Media Group professionals have a proven record of providing measurable results to thousands of advertisers. The company’s mission is to educate the marketplace on the newest offerings and act as consultants to enhance business decisions with strategic business intelligence. Ai Media Group’s entire staff is well-versed on all aspects of search and is comprised of the industry’s most knowledgeable and experienced specialists.

Ai Media Group is made up of a team of experienced professionals ready to offer unique digital advertising solutions including “traditional” search engine marketing (SEM) and search engine optimization (SEO) as well as promotional campaigns for video, mobile, emerging digital media, widgets and social networking.

Ai Media Group is headed by its Chief Operating Officer, Sergio Alvarez, who formerly led the top-ranked national sales team for Verizon’s SuperPages.com. Ai Media Group is 100% employee owned and operated. “In today’s ever changing digital landscape, offering placement on a few networks is already old news,” says Sergio Alvarez. “Advertisers demand more and count on us to help them understand and track new advertising methods. We work with agency needs, whether it’s video, mobile or social networking. It’s not ‘one product fits all,’ rather which products are right for that advertiser.”

Chief Information Officer, Ron Trenka, has over 20 years of experience developing web applications for companies like Olympus America, Pfizer Pharmaceuticals, Alitalia Airlines, Absolut Vodka and others.”The push for emerging technologies and different methods of advertising keeps us ahead of the curve,” Trenka says. “Our job is to deliver these results in a package that is easily understood while educating our partners.”"Ai Media Group is an ideal choice for agencies, Certified Marketing Representatives (CMRs), and local businesses based all over the nation,” says Sergio Alvarez. “Part of our success comes from working as a team, which in a sales environment can be difficult. We integrate sales and technology into one unit in which independent roles work toward the same goal. In the end, it makes for a comprehensive package for the advertiser.”

The following links provide additional information on Ai Media Group:

http://www.reuters.com/article/pressRelease/idUS160581+02-Sep-2008+BW20080902

http://aimediagroup.com/press/yahoofinance_adm.html?.v=1

For more information, visit http://aimediagroup.com/ .

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., Ai Media Group or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###

AdAgencyOnline.Net is a free automotive advertising resource / networking portal that evaluates cutting edge automotive advertising applications for their affiliated automotive advertising agencies and auto dealer/vendor clients. The site also has a growing number of visitors surfing the web for the latest and greatest online automotive advertising solutions. Philip Zelinger, the President of Ad Agency Online, L.L.C., (AAOL), and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising News All The Time – reviewed ActivEngage in an on air interview with its co-founder Todd Smith that aired today, June 13^th 2009 between 12:00 Noon EST and 12:30 PM EST.

Todd provided Philip with the following press release explaining the unique products and services offered by ActivEngage that prompted Philip to consider them as a preferred automotive advertising vendor for his affiliated automotive advertising agencies;

Orlando, Florida – (June 30, 2009) ActivEngage, the automotive industry’s premier provider of proactive live chat with business intelligence for dealer websites, today announced the latest release of their proprietary live chat software and services. The new enhancements were made based on direct feedback from dealers, consumer trends and the latest advancements in technology. The new version enables even more personalized communication with consumers, enhanced efficiency in lead management and advanced, consolidated reporting. Expanded capabilities let dealers collect more customer intelligence from site visitors to guide communication, both during and after chat sessions, and move even more shoppers through the sales cycle.

Enhanced efficiencies include sending chat leads to specific departments; parts leads can be sent directly to the parts department, service leads to the service department, new car leads to new car sales, etc. Alternatively, depending on the size and organizational structure of the dealership, all leads can be sent to a single person. In addition, dealers can now survey website visitors. These fully customizable surveys are available for both pre and post-chat, allowing dealers to collect valuable data from visitors both before and after chat sessions. Pre-chat survey information is also included in the chat window, enabling chat agents to use this knowledge to help guide conversations.

In addition, all text from chat transcripts is now available in database format for reporting. For example, dealers can monitor the number of times any particular make or model was discussed in chat. This business intelligence can then be used to inform special offers and promotions, based on what the majority of consumers are looking for at the dealership website. Real-time form-field tracking also lets dealers monitor visitors’ online form entries as shoppers actually enter the information. This data is also captured even if shoppers do not complete and submit the entire form. Further, completed form-field values are now shown in the chat window, along with complete visit details.

Fully customizable reports are also available, allowing dealers to view and mine data in the format best suited for their dealership’s unique needs. Consolidated reporting, across multiple websites, is another new feature of the system upgrade. Reporting is now available in a single location, for dealerships with a single website, or dealer groups with 100 websites. The upgrades also include advanced server detection and tracking that make it easier to identify where shoppers come from. This increases the automated, custom actions that can be performed when triggered from shoppers’ actions at the website.

“We spend a lot of time talking to our dealers and we take their ideas and requests very seriously,” commented ActivEngage co-founder Ted Rubin. “The latest version of our live chat software and services includes upgrades and advanced features that have been rigorously tested and are proven to help dealers move more previously anonymous site visitors through the sales funnel. The enhanced reporting capabilities also increase the business intelligence dealers can use to guide and continuously improve communication, based on what’s working best for site visitors.”

Information on ActivEngage can be found at http://www.activengage..com/MediaHome.shtml or by visiting http://adagencyonline.net or http://www.blogtalkradio.com/adagencyonline and downloading the blog talk radio show – Lunch With Phil Discussing Automotive Advertising – that reviewed their automotive advertising application.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, L.L.C. and host of AdAgencyOnline.Net with 25 + years of experience in the retail auto industry as a General Manager and Dealer Principal followed by 10 years in the automotive advertising industry including 3 years as the C.O.O. for a nationally recognized automotive advertising agency. Philip is the author of two books on the auto industry including one titled “How To Sell A Car – A Career Training Guide To The Auto Industry.” Philip founded AAOL in December of 2001 as an online communication / distribution system that operates as a “paperless” automotive advertising agency linking a national network of independent affiliated automotive advertising agencies, production partners and select vendors using a proprietary operating system that he developed. Philip is the host of AdAgencyOnline.Net, and the site’s featured blog talk radio station – WAAOL, All Automotive Advertising News All The Time. The blog talk radio shows on WAAOL include; “Lunch With Phil Discussing Automotive Advertising“, “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” In addition to handling daily operations at AAOL and hosting AdAgencyonline.Net, Philip speaks at Dealer 20 Groups, is a regular guest speaker to the advertising classes at Northwood University in West Palm Beach Florida and a seminar host at a number of national auto industry conventions including four successive years at the Digital Dealer Conference.

About AdAgencyOnline.Net

AdAgencyOnline.Net was formed by AAOL to find, review and recommend automotive advertising applications and coordinated selling process for their auto dealer clients. Auto industry vendors reviewed on the blog talk radio shows on AdAgencyOnline.Net include; LeadConverter, AI Dealer, Laser Steam Video, NeoSynergy, CarFolks.Com, ADP, BZ Results, Kihon Media, R.L. Polk & Co., The Detroit Trading Exchange, Ebay Motors, Veeple, Dealer.Com, AdSymetrix, Gumiyo, vAuto, AAX, AdTel, ReachLocal, ecarlist, nada-24, FirstLook, AI Media Group and PrimeTyme – among others.

Many of the featured vendors on AdAgencyOnline.Net have engaged AAOL as their automotive advertising agency and/or consultant including but not limited to ; DealMaker.Com, EveryCarListed.Com, SiSTer Technologies-Video CarLot, CityTwist, Argistics-AutoTransaXion and Bulldog Marketing Technologies.

Automotive advertising agencies, auto dealers, auto industry vendors, auto industry networkers and/or bloggers as well as O.E.M. representatives that would like to support AdAgencyOnline.Net should contact Philip Zelinger directly at 1-888-796-2228 or via email at pzads@bellsouth.net or through www.adagencyonline.net. Anyone interested in joining AdAgencyOnline.Net as an affiliated automotive advertising agency, auto industry vendor or auto dealer client of AAOL should also contact Philip or visit AdAgencyOnline.Net. To quote Philip Zelinger, “Help is only a click Away!” ###

AdAgencyOnline.Net is an automotive advertising resource / networking portal that reviews cutting edge automotive advertising applications for the affiliated automotive advertising agencies and auto dealer clients of Ad Agency Online, L.L.C., (AAOL). Philip Zelinger, the President of AAOL and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising All The Time – will be reviewing AskPatty.Com on the “Lunch With Phil Discussing Automotive Advertising” show that will air today, Wednesday, July 8^th 2009, between 12:00 Noon EST and 12:30 PM EST.

AskPatty.Com is a “female friendly” auto industry social networking site that features articles on issues that are of interest to women on many fronts. Jody Devere, the President of AskPatty.Com, will be joining Philip to share best practices with automotive advertising agencies anxious to learn how to market to women since women are often the decision makers when purchasing a vehicle. In addition to reviewing the automotive advertising portals hosted individually by Jody and Philip, the pair will also be discussing their shared interests and support for a new auto industry social networking site – http://AutoIndustryInsights.Com . Philip and Jody will be linking their content on “Auto Industry Insights,” (AII) as a means to spread the word beyond their own spheres of influence in both the real and the virtual world. The new “Network of Networkers” site is sponsored by a preferred automotive advertising vendor featured on AdAgencyOnline.Net – http://EveryCarListed.Com .

A select group of equally respected auto industry targeted online communities will be joining Philip and Jody on the Advisory Panel for AII with the shared philosophy that a “rising tide floats all boats.” At this time, the Advisory panel includes Philip Zelinger and http://AdAgencyOnline.Net , Jody Devere and http://AskPatty.Com , Jared Hamilton and http://DrivingSales.Com , Ralph Paglia and http://www.automotivedigitalmarketing.com , Scott Monty and http://www.scottmonty.com/ and Joe Webb / Gilbert Chavez and http://DealerKnows.Com .

Philip Zelinger will be serving as the senior moderator of AII, however he is quick to share the credit with the automotive advertising insiders that have joined him to support the site. AII also has the support of the Automotive advertising agencies partnered with AAOL who represent auto industry vendor / clients as well as automobile dealerships that share their vision to “blur the line between the virtual and the real world.” AII contributors are able to leverage the resources of their independent auto industry networking sites to the benefit of their individual online communities and the new shared audience that AII will attract.

About Jody DeVere

Jody DeVere is the CEO and President of AskPatty.com, Inc. with more than twenty-five years of achievement as a successful entrepreneur focused on sales and marketing leadership including ten years developing web based business solutions across diverse industries. DeVere is currently the President of the Woman’s Automotive Association International – the premier women’s organization for women automotive professionals, a member of the Car Care Council Women’s Board , a member of the California State Advisory Board for SkillsUSA, Chairperson of the United Spinal Motor Sports Committee, and a member of the SEMA Businesswomen’s Networking Association and is the Editor of the Car Channel on Blogher.com.JD Power Automotive Internet Roundtable, GYNYDA, NAWBO, Car Care Council Women’s Board, BlogHer.org, SEMA, SEMA Business Women’s Networking Association, Northwood Auto Show and the Association of Automotive Internet Sales Professionals. She has been a speaker with the National Automobile Dealer Association (NADA.org), National Independent Automobile Dealer Association (NIADA.org).

About AskPatty.Com

The Ask Patty.com, Inc. website and blog that Jody heads is a safe place for women to get advice on car purchases, maintenance and other auto related topics. Women can shop for vehicles at their network of certified female friendly dealerships across the U.S. AskPatty.com is a member and 2008 corporate sponsor of the Women’s Automotive Association International based in Detroit, MI, Board member of the UnitedSpinal.org, Member of the California SkillsUSA.org board, on the Women’s Board of the Car Care Council, a SEMA member and a member of the SEMA Business Women’s Networking Group.

AskPatty.com is partnered with several auto industry sites including, but not limited to, NIADA, DriverTv.com, MyCarPage.com, MyAutoLoan.Com, Aware and BlogHer.com.

AskPatty.Com has an established track record in training. The site provides a variety of products and services designed to educate auto dealers and automotive advertising agencies including their highly regarded dealer certification program. Properly armed with the right tools and training dealerships can increase their share of the largest and fastest growing demographic of new vehicle buyers in the US — Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers. An Ask Patty certified dealer is a dealer that creates a safe and comfortable environment where women feel welcome and a dealer that makes the experience of purchasing and maintaining her vehicle a pleasant one. Ask Patty trained and certified dealers are held to a high level of customer satisfaction for women consumers.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, L.L.C. and host of AdAgencyOnline.Net with 25 + years of experience in the retail auto industry as a General Manager and Dealer Principal followed by 10 years in the automotive advertising industry including 3 years as the C.O.O. for a nationally recognized automotive advertising agency. Philip is the author of two books on the auto industry including one titled “How To Sell A Car – A Career Training Guide To The Auto Industry.” Philip founded AAOL in December of 2001 as an online communication / distribution system that operates as a “paperless” automotive advertising agency linking a national network of independent affiliated automotive advertising agencies, production partners and select vendors using a proprietary operating system that he developed. Philip is the host of AdAgencyOnline.Net, and the site’s featured blog talk radio station – WAAOL, All Automotive Advertising News All The Time. The blog talk radio shows on WAAOL include; “Lunch With Phil Discussing Automotive Advertising“, “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” In addition to handling daily operations at AAOL and hosting AdAgencyonline.Net, Philip speaks at Dealer 20 Groups, is a regular guest speaker to the advertising classes at Northwood University in West Palm Beach Florida and a seminar host at a number of national auto industry conventions including four successive years at the Digital Dealer Conference.

About AdAgencyOnline.Net

AdAgencyOnline.Net was formed by AAOL to find, review and recommend automotive advertising applications and coordinated selling process for their auto dealer clients. Auto industry vendors reviewed on the blog talk radio shows on AdAgencyOnline.Net include; LeadConverter, AI Dealer, Laser Steam Video, NeoSynergy, CarFolks.Com, ADP, BZ Results, Kihon Media, R.L. Polk & Co., The Detroit Trading Exchange, Ebay Motors, Veeple, Dealer.Com, AdSymetrix, Gumiyo, vAuto, AAX, AdTel, ReachLocal, ecarlist, nada-24, FirstLook, AI Media Group and PrimeTyme – among others.

Many of the featured vendors on AdAgencyOnline.Net have engaged AAOL as their automotive advertising agency and/or consultant including but not limited to ; DealMaker.Com, EveryCarListed.Com, SiSTer Technologies-Video CarLot, CityTwist, Argistics-AutoTransaXion and Bulldog Marketing Technologies.

Automotive advertising agencies, auto dealers, auto industry vendors, auto industry networkers and/or bloggers as well as O.E.M. representatives that would like to contribute content to AII should contact Philip Zelinger directly at 1-888-796-2228 or via email at pzads@bellsouth.net or through www.adagencyonline.net. Anyone interested in joining AdAgencyOnline.Net as an affiliated automotive advertising agency, auto industry vendor or auto dealer client of AAOL should also contact Philip or visit AdAgencyOnline.Net. To quote Philip Zelinger, “Help is only a click Away!” ###

AdAgencyOnline.Net is an automotive advertising focused social networking portal hosted by Ad Agency Online, L.L.C., (AAOL). The site reviews cutting edge automotive advertising technologies and vendor applications on their blog talk radio station – WAAOL, All Automotive Advertising News All The Time - to share best practices with the affiliated automotive advertising agencies, auto dealer/vendor clients of AAOL and a growing audience of automotive advertising insiders who follow and support the site. Philip Zelinger, the President of AAOL and host of WAAOL recently announced his support for several new technologies and digital marketing applications that can be applied to an old world automotive advertising platform – Point of Purchase, (P.O.P.), Merchandising.

Philip explained the past and pending role of P.O.P. merchandising for automobile dealerships and how new technologies have allowed automotive advertising agencies and auto dealers to consider adding it to their limited automotive advertising budgets. “After investing 25 plus years as a General Manager and Dealer Principal, followed by the last 10 years advising my affiliated automotive advertising agencies and auto dealer clients on how to maximize the R.O.I. for their automotive advertising dollars, I am still amazed how proven old world advertising methods are being re-invented by today’s technology.”

“One of my affiliated automotive advertising agencies, DealerKnows, Inc. – owned and operated by Joe Webb and Gilbert Chavez, has announced their involvement in a new company, DealerSignage, Inc., (DS), that provides custom content delivered directly to the T.V. in an auto dealer’s customer lounge. This kind of automotive advertising message delivered to a captive targeted audience in an auto dealership’s facility to his existing customers has an experienced R.O.I. that can only increase as the quality of the content is improved.”

“Another automotive advertising solution tied to P.O.P. is provided by a vendor client of AAOL – Argisitics, L.L.C. and their AutoTransaXion platform. Argistics has developed a dynamic interactive video wall supported by their AutoTransaXion application – a customer interaction platform – that can be placed in an auto dealership’s service lounge or showroom offering informational videos linked directly to an expert sales or service advisor at the dealership. The process uses Argistics’ proprietary two way video customer interaction platform integrated with the auto dealer’s CRM and DMS to push and pull any information that the customer or the dealer needs to move towards a sale. The ability to promote sales and service specials within the dealership, or even to cross-sell various brands and models for a dealership that represents multiple franchises from one location linked to many others, is just one example of the new marketing capabilities presented by this method of P.O.P. merchandising.”

“PrimeTyme, Inc. is yet another vendor/client of AAOL that has joined the P.O.P. revolution with their unique video panel. The panel is only 1/8″ thick and it can be cut to any size or shape to display a crystal clear video signal with any content that can be delivered to a computer or T.V. screen. The obvious application for the content delivered by DealerSignage or the unique interactive information center provided by Argistics is the future of P.O.P. merchandising and the reason it has earned a place in any automotive advertising plan.”

About Argistics, L.L.C.

Argistics LLC., is a leading developer of CIM software solutions to contact centers, BPO’s, and retailers worldwide. Based in Marietta, GA, Argistics is the developer of web based solutions to assist companies in engaging their customers through video and chat technology and to help online customer’s complete web based interactions.

About DealerKnows, Inc., DealerSignage, L.L.C. and PrimeTyme, Inc.

Gilbert Chavez, the CEO of DealerSignage,(DS), Joe Webb, the COO of DS and Keith Williams, the CTO and VP of DS joined forces to address the growing importance of point of purchase merchandizing for auto dealers’ and the advantage of using digital signage to deliver timely and targeted automotive advertising messages to an auto dealer’s current customers as well as drive by traffic. Joe Webb and Gilbert Chavez are also partnered in a related auto industry focused consulting firm, DealerKnows, Inc. DealerKnows is an independent automotive advertising consulting firm that is an affiliated office of Ad Agency Online, L.L.C.

Dealer Signage provides the software, hardware, content and consulting services to deliver a targeted marketing message in an auto dealership through televisions strategically placed in key locations throughout the dealership. The ability to cross-sell between sales and service with a custom dealer message delivered in an active border wrapped around a live T.V. broadcast allows a dealer to talk to their existing customers. Specialized hardware and software provided by select vendors allows Dealer Signage to use state of the art technology to customize not only the content but the method of delivery.

PrimeTyme, an approved vendor of Ad Agency Online, L.L.C. that was introduced to Dealer Signage, provides a proprietary video projection screen that can be placed on a showroom window, a wall or even as a free standing panel to allow the dealer to provide an interactive experience for customers visiting the showroom or even to pedestrian and drive by traffic outside the showroom. The digital billboard value of this application is obvious; however, the more unique ability to allow customers to actually touch the screen to interact with the message opens up a new world of opportunities. In addition to being able to answer questions to draw customers into the showroom the technology is able to track the people who stop to watch the screen with existing facial recognition software. The next generation of applications being developed promise to provide verifiable R.O.I. and extended marketing methods that will further enhance the value of the services provided by Dealer Signage.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C., (AAOL)

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows including the “Lunch With Phil Discussing Automotive Advertising,” “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics - AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.

AdAgencyOnline.Net has interviewed a variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook.

For additional information on any of the vendors featured as preferred automotive advertising vendors on AdAgencyOnline.Net or reviewed on WAAOL go to http://AdAgencyOnline.Net or http://www.blogtalkradio.com/adagencyonline and download the related show. Automotive advertising agencies, auto dealers or automotive advertising vendors that wish to join AdAgencyOnline.Net or seek representation by Ad Agency Online, L.L.C. should contact Philip Zelinger directly at pzads@bellsouth.net or call him at 1-888-796-2228. To quote Philip, “Help is only a click away!”

AdAgencyOnline.Net is an automotive advertising networking portal sponsored by Ad Agency Online, L.L.C., (AAOL). The automotive advertising site leverages the resources of a national network of independent automotive advertising agencies and automotive advertising vendors to benefit their auto dealer clients and share best practices with their affiliated automotive advertising agencies. Philip Zelinger, the President of AAOL and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising News All The Time - will be interviewing Al Cantarella, the President of an affiliated automotive advertising agency of AAOL, Advertising Technologies, Inc., on “The Lunch With Phil Discussing Automotive Advertising” show. The show is scheduled to air live Monday, June 29^th, 2009 between 12:00 Noon EST and 12:30 PM EST, however it can be downloaded as a podcast after the show by visiting www.blogtalkradio.com/adagencyonline .

The blog talk radio show will introduce a new email based community automotive advertising campaign hosted by CityTwist that is scheduled to begin its national launch on July 15^th, 2009. The packaged marketing platform consists of a targeted 100,000 piece email blast sent to a 15 mile radius from the participating automobile dealerships. The proprietary list of opt in email addresses used for the email blast as well as the online distribution platform and creative is being provided by CityTwist, a preferred automotive advertising vendor featured on AdAgencyOnline.Net. The list is filtered by zip codes, relevant demographic and household information sourced from the Post Office to maximize the R.O.I. for the participating automobile dealerships. The fee per dealer is based on a 10,000 piece email blasts with their own sales or service offers but the price per email is based on the leveraged price earned by the 100,000 piece volume discount. At the time of this article the price has not been confirmed, however it is expected to represent a deep discount for participating auto dealers.

Added value for auto dealers participating in the “Community Sales Event” will be offered in the form of free promotions provided by some of the preferred automotive advertising vendors featured on AdAgencyOnline.Net that will be supporting the promotion. SiSTeR Technologies Video CarLot is an automated video production application that converts the still pictures on an auto dealer’s website to video and then distributes them to selected third party advertisers as well as the search engines through their dedicated API with You Tube. Auto dealers participating in their local Community Sales Event will be invited to take advantage of SiSTeR Technologies “5/50 – No Car Left Behind” promotion that will convert 50 of their web site’s vehicles into videos posted on their site. In addition, 5 of those videos will be pushed to You Tube with no contract obligation or fees. In addition, the packages will include a six month agreement with Argistics for the use of their customer interaction application – AutoTransaXion. The basic service included in the promotion provides a two way video chat program linked from the email blast connecting directly to the participating auto dealer’s sales staff or BDC. The service will extend beyond the sales dates for the email blast and will serve as the ultimate conversion tool when installed onto the dealer’s website. Finally, all participating auto dealerships will be invited to post their entire used car inventory on EveryCarListed.Com for no fees and no contract in accordance with their standard dealer agreement. This inventory based website is quickly growing into one of the most visited websites on the Internet and it boasts exposure for auto dealers on the WWW that they could not achieve on their own.

Philip Zelinger described the unique value of the Community Sales Event for his affiliated automotive advertising agencies, auto dealer clients and site visitors, “In today’s troubled times everyone is looking for ways to do more with less. Ad Agency Online was formed to leverage the resources of the independent affiliated automotive advertising agencies that use our proprietary online communication / distribution system as the “ultimate outsourcing tool.” AdAgencyOnline.Net took our leveraged and linked resources to the next level by inviting cutting edge automotive advertising vendors to join our online social networking community to further serve our affiliated automotive advertising agencies and auto dealer clients. The Community Sales event links four of our preferred automotive advertising vendor clients into one offering. CityTwist provides the distribution channel through their online “Do It Yourself” automated email application, Argistics provides an integrated conversion tool to increase sales and service opportunities, SiSTeR Technologies provides their video productions to reduce the bounce rate and increase conversions on the participating auto dealership’s websites and EveryCarListed.Com extends the reach of the campaign by enhancing the dealer’s presence on the WWW. It is a perfect example of “connecting the dots” of networked relationship and resources. Combine these technologies with the dollar leverage of a community sales event and you can’t beat it!”

About Advertising Technologies

Advertising Technologies staff commands over 20 years of automotive and advertising experience. Based in Houston, Texas, they service their nationwide clients with one goal in mind… to increase showroom traffic while minimizing their advertising expenditure.

They deal in Direct Response advertising for their dealers via Infomercials, 30 second spots, a 24/7 live operator call center tied to a host of Auto Credit Hotlines and Vanity numbers such as 888-EasyLoan. Advertising Technologies believes that Direct Response, not general advertising, is the real gold standard. Direct response advertisers know “to the dollar” how effective their programs are and in today’s struggling economy R.O.I. is king.

Advertising Technologies provides television production, radio production, newspaper layout and design, internet marketing, complete media research, media buying, sales training, on-hold messages, fixed operations marketing, billboard design and much more at an advertisers request. According to Al Cantarella, the President of Advertising Technologies, “Today’s struggling economy suggests that businesses will increasingly demand results in cool, hard cash; and that means… Direct Response.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.

www.AdAgencyOnline.Net has interviewed a variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Michael T. Fay and Owen G. Cone from Colliers Abood Wood-Fay Real Estate, (C.A.R.S.), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook.

For additional information on www.AdAgencyOnline.Net , to participate in the Community Sales Event in your area in your area or for information on any of the vendors featured on AdAgencyOnline.Net that will be discussed on the blog talk radio show with Philip Zelinger and Al Cantarella go to http://www.blogtalkradio.com/adagencyonline and download the show. Automotive advertising agencies, auto dealers or automotive advertising vendors that wish to join AdAgencyOnline.Net or seek representation by Ad Agency Online, L.L.C. should contact Philip Zelinger directly at pzads@bellsouth.net or call him at 1-888-796-2228. To quote Philip, “Help is only a click away!”