Posts Tagged “Jeff Kershner”
Posted by: Phil Zelinger in 7th Digital Dealer Conference, AAXâ„¢, ABN, ADM, ADP, Ai Dealer, auto dealers, auto industry, automotive advertising, Automotive Broadcasting Network, Brian Ferris, Bull Dog Marketing Technologies, BZ Results, CarFolks.Com, CityTwist, Deal Maker, Dealer.Com, DealMaker.Com, Detroit Trading Company, DrivingSales.Com, EBAy Motors, ecarlist, Gumiyo, Hal Howard, Kihon Media, laser stream video, nada-24, philip zelinger, R. L. Polk & Co., Ralph Paglia, SiSTer Technologies, Uncategorized, vAuto, veeple, Video CarLot, tags: 7th Digital Dealer Conference, AAXâ„¢, ABN, ad agency online, adagencyonline.net, ADP, AdSymetrix, Ai Dealer, Argistics, auto dealer, auto industry, automotive advertising, automotive advertising agencies, Automotive Broadcasting Network, AutoTransaXion, blog talk radio, Bull Dog Marketing Technologies, BZ Results, C.A.R.S., CarFolks.Com, CityTwist, Colliers Abood Wood-Fay, DealerRefresh.Com, DealMaker.Com, Don Pollock, DrivingSales.Com, EBAy Motors, EveryCarListed.Com, FirstLook, Gumiyo, Hal Howard, Hire The Winners, Jared Hamilton, Jeff Kershner, Joe Grieshop, laser stream video, Lead Scoring, leadconverter, Liquid Motors, M.A.P., Mark Burack, Market Acceleration Partners, N.W.A., NADA, nada-24, NeoSynergy, new wave automotive, Pat Ryan Jr., philip zelinger, R. L. Polk & Co., Ralph Paglia, Rick White, SiSTer Technologies, TheDealerDashBoard.Com, Tim Zierden, veeple, Video CarLot
In today’s shrinking auto industry auto dealers are being forced to reduce staff to keep expenses in synch with reduced sales and profits. AdAgencyOnline.Net is an automotive advertising resource/networking portal that reviews cutting edge automotive advertising applications for consideration by their affiliated automotive advertising agencies, auto dealer/vendor clients and site visitors. Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station – WAAOL, All Automotive Advertising News All The Time – featured on AdAgencyOnline.Net, will be reviewing a new Internet based Human Resource platform, “Hire The Winners†on his Lunch With Phil Discussing Automotive Advertising show scheduled for this Monday, November 9th 2009 from 12:00 Noon EST to 12:30 PM EST.
Philip explained why he selected Hire The Winners to be considered as a preferred automotive advertising vendor on AdAgencyOnline.Net after being questioned as to why an employment screening and training application would be of interest for an automotive advertising agency. “The areas of responsibility for full service automotive advertising agencies have been expanded to satisfy the needs of auto dealers with reduced budgets, staff and sales in our shrinking economy. Auto dealers are demanding more for less on all levels from their staff and key vendors and automotive advertising agencies are no exception. It is not enough for an automotive advertising agency to simply deliver sales traffic to the front door for their clients. If the leads in the auto dealer’s real world showroom and their virtual one online aren’t processed correctly by a professional sales staff, and they don’t result in increased sales or service, then the agency will share in the blame so they better share in providing the solution!â€
“A reduced sales staff puts pressure on the remaining sales people and managers to produce more sales per person. The solution lies with improved processes that start in the hiring procedures and continue into ongoing training and monitored performance. Hire The Winners attracted my interest due to their scalable and cost effective HR services that rely on the Internet to provide communication and distribution efficiencies in the delivery of their products and services. The key to developing, monitoring and maintaining a professional sales staff is to have a consistent hiring and training program focused on individual performance and accountability on an ongoing basis. That process must start at the employee screening stages and then continue with ongoing training and support. Based on my preliminary review of Hiring The Winners they are the first vendor to provide a comprehensive online solution.â€
Philip will be discussing Hire The Winners during an interview with Steve Munyan who will be representing Hire The Winners during the blog talk radio show. The affiliated automotive advertising agencies and auto dealer/vendor clients of Ad Agency Online, (AAOL), will be calling in questions to the pair of automotive advertising professionals to determine their level of interest. After the show, the comments will be discussed with the current preferred automotive advertising vendors featured on AdAgencyOnline.Net and the final decision to approve them as a preferred vendor will be announced to the affiliated automotive advertising agencies of AAOL followed by a public announcement posted on AdAgencyOnline.Net.
About Steve Munyan
Steve Munyan is the President and National Sales Director of Hire the Winners. He has 32 years of successful Auto Retail experience, 9 years as a sales consultant, 4 years as a sales manager, 3 years as President of Team Builders Consulting, traveling the nation working with some of the finest most productive dealers in our country and 16 years as a General Manager, Executive Manager or Partner. Experienced with 19 manufacturers (10 Domestic and 9 Import) along with having attended Center for Creative Leadership and the Kellogg School of Business, Steve brings the experience and leadership necessary to attack the real life challenges of today’s market to improve dealer profitability. Steve possesses a passion to help people succeed through proper Assessment/Planning/Developing/Training and Measuring performance. He enjoys his 4 children, 5 grandchildren, exercise and golf. Steve’s faith in Jesus Christ is the foundation of his life. He has been privileged to study and teach God’s Word for the past 35 years.
About Hire The Winners
Lee Kemp, the founder of Hire the Winners and creator of “The Car Sales Simulator,†birthed the idea for the simulator in the 90’s. As a Ford Dealer, Lee experienced incredible frustration in hiring and retaining sales consultants. In the midst of his frustration, he saw simulators in other fields that he thought could work well in the automotive industry. Lee started by involving dozens of experienced automotive experts in the designing and writing of realistic simulations involving sales consultants and customers interacting when attempting to purchase a vehicle. Lee’s vision was to create a tool that would measure the dominant traits necessary to be an effective auto sales consultant. After a significant time and financial investment, “The Car Sales Simulator†was born. In 2004, Hire the Winners launched its new creation at the NADA Convention in New Orleans. Over the past 5 years, thousands of people have experienced the Car Sales Simulator and over 40 dealers have integrated this unique tool into their business model.
Lee continued to improve the simulator with feedback from numerous experienced automotive experts, most recently updating and fine tuning the program in January 2009 after Steve Munyan partnered with Hire the Winners as the President and National Sales Director. Steve brings more than 32 years automotive retail experience and has focused on Lee’s vision of “creating a world class simulator that helps dealers hire and retain better auto sales consultants, so they can be more profitable in today’s economic climateâ€. Steve possesses a passion for excellence and a belief that all auto dealers need a world class hiring process. There’s no question that “The Car Sales Simulator†has become the best automotive sales aptitude assessment/training tool on the market today.
So much is on the line these days and automobile companies cannot afford to take the incredible risks they have been taking as they hire sales consultants. Dealers across the country continue to struggle with high turnover and low production on their sales teams. As part of the comprehensive hiring process, Hire the Winners has the answer to today’s auto dealers needs. Knowing that every person hired is critical to the dealer’s success, Hire the Winners helps them assess the risk before spending large amounts of time and money.
Hire the Winners is committed to helping dealers build strong teams by implementing effective processes and we believe that together we will help the dealers bring on and RETAIN the best talent available.
In November of this year, Hire the Winners will roll out a new division. They will assist dealers by finding, screening and serving up qualified candidates. This eliminates advertising costs and the time to weed through would be applicants. When dealers calculate the costs associated with all that goes into finding a qualified candidate, the distraction to the sales and management teams and the time off the floor, this service makes economic sense and allows the manages to do what they do best….Sell Vehicles!
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach†is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,†he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising†and “Automotive Advertising Experts.†The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy, Laser Stream Video and Winked-In.Com; to name a few.
The list of previous guests interviewed on WAAOL include many of the most recognized automotive advertising experts in the industry as well as some new entries into the exploding automotive advertising technology sector. Past guests included, Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com, Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bull Dog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Michael T. Fay from Colliers Abood Wood-Fay Real Estate and their C.A.R.S. division, Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors, Pat Ryan, Jr. from FirstLook, Al Cantarella from AutoWebsitePlus.com and Cliff banks from Dealer Communications.
For more information on Philip Zelinger, Ad Agency Online, L.L.C., Hire The Winners or any of the preferred automotive advertising vendors previously reviewed on WAAOL auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor†on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!†###
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Posted by: Phil Zelinger in 7th Digital Dealer Conference, AAXâ„¢, ABN, ADM, ADP, Ai Dealer, auto dealers, auto industry, automotive advertising, Automotive Broadcasting Network, Bull Dog Marketing Technologies, BZ Results, CarFolks.Com, CityTwist, Deal Maker, Dealer.Com, DealerRefresh.Com, DealMaker.Com, Detroit Marketing Company, Detroit Trading Company, DrivingSales.Com, EBAy Motors, ecarlist, Gumiyo, Hal Howard, Kihon Media, laser stream video, leadconverter, nada-24, philip zelinger, R. L. Polk & Co., Ralph Paglia, SiSTer Technologies, Uncategorized, vAuto, veeple, Video Car Lot, tags: 7th Digital Dealer Conference, AAXâ„¢, ABN, ad agency online, adagencyonline.net, ADP, AdSymetrix, Ai Dealer, Argistics, auto dealer, auto industry, automotive advertising, automotive advertising agencies, Automotive Broadcasting Network, AutoTransaXion, blog talk radio, Bulldog Marketing Technologies, BZ Results, C.A.R.S., CarFolks.Com, CityTwist, Colliers Abood Wood-Fay, DealerRefresh.Com, DealMaker.Com, Don Pollock, DrivingSales.Com, EBAy Motors, EveryCarListed.Com, FirstLook, Gumiyo, Hal Howard, Incentive Research, Jared Hamilton, Jeff Kershner, Joe Grieshop, laser stream video, Lead Scoring, leadconverter, Liquid Motors, M.A.P., Mark Burack, Market Acceleration Partners, N.W.A., NADA, nada-24, NeoSynergy, new wave automotive, Pat Ryan Jr., philip zelinger, R. L. Polk & Co., Ralph Paglia, Rick White, SiSTer Technologies, TheDealerDashBoard.Com, Tim Zierden, veeple, Vesponse, Video CarLot
Ad Agency Online, L.L.C. is a national network of independent affiliated automotive advertising agencies linked together by their proprietary online communication and distribution system. The full service automotive agency sponsors an auto industry resource / networking portal, AdAgencyOnline.Net, to review cutting edge automotive advertising applications for consideration by their auto dealer clients.
In order to attract new vendor solutions Philip Zelinger, the President of Ad Agency Online, L.L.C., hosts a blog talk radio station – WAAOL, All Automotive Advertising News All The Time – that is featured on AdAgencyOnline.Net. The “Lunch With Phil Discussing Automotive Advertising†blog talk radio show is an open business meeting that reviews potential vendors for approval as a “preferred automotive advertising vendor†on the portal. The show runs every Monday through Wednesday from 12:00 Noon EST to 12:30 PM EST. The show scheduled for Wednesday October 21, 2009 will be reviewing a potential new vendor – Vesponse – during an interview with several of the key managers representing the new email / video R.O.I. analytic application.
About Vesponse
Vesponse Agency, LLC. is a privately held multimedia marketing solution that is based in Seattle, Washington. Their services offer the most compelling, and dynamic forms of online marketing, specializing in email marketing. They focus on gathering data to inform their clients about return on investment and how they can implement new strategies to achieve a much higher ROI using Vesponse technology. Vesponse will create, manage, and distribute any and all advertising media forms while providing deep analytics all the way down to unique viewership. They employ a team of highly professional, qualified, and motivated staff that will meet and exceed the expectations of their clients by delivering an enterprise class solution.
Philip only invites senior level managers or principals to interview on WAAOL. The value of having the originators and/or decision makers for the various technology platforms on the shows promises the audience an insight into their products and services that is not available through other sources. The following biographies were provided to Philip in advance of the show to familiarize him with his guests and to pass on to his affiliated automotive advertising agencies and auto dealer/vendor clients that follow the show religiously to listen and learn about the ever changing automotive advertising technologies that are required to preserve profitability in a shrinking auto industry.
About Brock Boehm, Director of Biz Dev, Vesponse Agency LLC:
Brock is extremely passionate about helping people but more importantly, helping businesses with their offline and online initiatives. He has helped all size businesses with online marketing efforts, including Flash, Interactive Media, Online Media, Website Design/Development, International and Domestic SEO/PPC Campaigns, Blog Management, Copywriting, Reputation Management, Ecommerce Consulting, Optimizing Copy, Print, Graphic Design and more. Outside of helping clients directly, he has also been the driving force to establishing many strategic partnerships along the way. He has had the pleasure of being helpful towards many Fortune companies online initiatives both internationally and domestically and working with in-house teams, including Novel, US Postal Service just to name a few. His ability to listen, understand, and being persistent allows him to put the Vesponse.com name in front of some of the largest companies in the world.
About Jason Villanueva, Co-Owner, Vesponse Agency LLC:
Jason Villanueva is a multifaceted business professional who specializes in email marketing. He has provided business class solutions to many companies with the realization of their return on marketing spent through multimedia email campaigns. Jason knows how difficult it can be to create and analyze effective email campaigns. He is committed to helping businesses maximize profits by consulting on email marketing strategies or providing email marketing services.
Philip explained his reason for selecting Vesponse as a potential vendor for his affiliated automotive advertising agencies, “The role of a full service automotive advertising agency has changed to keep up with the demands of an economically challenged auto industry. Return on investment, R.O.I., is a critical computation that must be managed and monitored to insure profitability with reduced automotive advertising budgets. The science that has evolved to take on the challenge of tracking the many new channels and marketing methods available on the WWW has forced automotive advertising agencies to expand their knowledge base and vendor relationships accordingly. Investments in Internet based channels, video and email is now dominating most limited automotive advertising budgets and Vesponse promises to focus on these critical areas.â€
The following article was provided by Vesponse to explain their products and services to the supporters of AdAgencyOnline.Net and listeners of WAAOL.
Vesponse Agency, LLC. Announces New Multimedia Email Campaign Services With Analytics
Seattle, WA, October 21, 2009 – Vesponse Agency has developed a service that allows marketing and campaign managers to track and identify unique viewership on multimedia email campaigns.
Vesponse has developed a system that allows companies to track user interaction with video email campaigns. Along with the ability to track unique viewers, we also trend and test email campaigns to maximize their conversion rate effectiveness. The proprietary technology also allows Vesponse to track specific user interaction with video to include things such as start and stop times, average viewed, video scrub, times played, times paused, and any other pertinent data that is requested.
For additional information on Multimedia Email Campaign Services With Analytics, contact Brock Boehm or visit www.vesponse.com.
The list of previous guests interviewed on WAAOL include many of the most recognized automotive advertising experts in the industry as well as some new entries into the exploding automotive advertising technology sector, like Vesponse. Past guests included, Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com, Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bull Dog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Michael T. Fay from Colliers Abood Wood-Fay Real Estate and their C.A.R.S. division, Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors, Pat Ryan, Jr. from FirstLook and Al Cantarella from AutoWebsitePlus.com.
The list is about to get longer according to Philip Zelinger, “The auto industry is consolidating their brick and mortar facilities in response to a shrinking economy and the government directed bankruptcy of General Motors and Chrysler. The solution to serving the needs of today’s and tomorrow’s car buyers can be found on the Internet Super Highway vs. yesterday’s local auto row. Automotive advertising agencies are challenged to replace conventional advertising like radio, T.V., Newspaper with online marketing messages. The key is to provide selling systems and processes that integrate the new “virtual showrooms†with the brick and mortar facilities all linked to the diverse channels available on the Internet to address a targeted audience. That solution is being provided by the automotive advertising vendors that I invite onto my shows.â€
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach†is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,†he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising†and “Automotive Advertising Experts.†The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy, Laser Stream Video and Winked-In.Com; to name a few.
For more information on Philip Zelinger, Ad Agency Online, L.L.C., Vesponse or any of the preferred automotive advertising vendors previously reviewed on WAAOL auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor†on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!†###
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Posted by: Phil Zelinger in AAXâ„¢, ABN, ADM, ADP, Ai Dealer, auto dealers, auto industry, automotive advertising, Automotive Broadcasting Network, Brian Ferris, Bull Dog Marketing Technologies, BZ Results, CarFolks.Com, CityTwist, Dealer.Com, DealerRefresh.Com, DealMaker.Com, Detroit Trading Company, DrivingSales.Com, EBAy Motors, ecarlist, Gumiyo, Hal Howard, Kihon Media, laser stream video, nada-24, NeoSynergy, philip zelinger, R. L. Polk & Co., Ralph Paglia, SiSTer Technologies, Uncategorized, vAuto, veeple, Video CarLot, tags: AAXâ„¢, ABN, ad agency online, adagencyonline.net, ADP, AdSymetrix, Ai Dealer, Argistics, auto dealer, auto industry, automotive advertising, automotive advertising agencies, Automotive Broadcasting Network, AutoTransaXion, blog talk radio, Bulldog Marketing Technologies, BZ Results, C.A.R.S., CarFolks.Com, CityTwist, Colliers Abood Wood-Fay, DealerRefresh.Com, DealMaker.Com, Don Pollock, DrivingSales.Com, EBAy Motors, EveryCarListed.Com, FirstLook, Gumiyo, Hal Howard, Incentive Research, Jared Hamilton, Jeff Kershner, Joe Grieshop, KBB, Kelley Blue Book, laser stream video, Lead Scoring, leadconverter, Liquid Motors, M.A.P., Mark Burack, Market Acceleration Partners, N.W.A., NADA, nada-24, NeoSynergy, new wave automotive, Pat Ryan Jr., philip zelinger, R. L. Polk & Co., Ralph Paglia, Rick White, SiSTer Technologies, TheDealerDashBoard.Com, Tim Zierden, veeple, Video CarLot
AdAgencyOnline.Net announced today that Philip Zelinger, the President of Ad Agency Online, L.L.C., (AAOL), and host of the blog talk radio station – WAAOL, All Automotive Advertising News All The Time - will be reviewing Kelley Blue Book, (KBB), on their “Automotive Advertising Experts†show on Friday 10/16/2009 between 12:00 Noon EST and 12:30 PM EST. The free automotive advertising resource/networking portal has earned a reputation as the “one stop site for all of your automotive advertising needs†as a result of the varied automotive advertising experts that have appeared on WAAOL to represent their cutting edge automotive advertising applications.
Philip will be interviewing Rob Lange, the National Sales Training Director for Kelley Blue Book, to discuss the various products and services offered by KBB. The show will be aired live with callers invited to ask questions of the pair of automotive advertising experts in a problem/solution forum. Past shows have surfaced best practices for automotive advertising agencies anxious to maximize the R.O.I. for every automotive advertising dollar in today’s struggling auto industry. Based on preliminary comments shared by Rob with Philip tomorrow’s show promises to provide the same for the affiliated automotive advertising agencies and auto dealer/vendor clients of AAOL as well as their growing online audience of automotive advertising decision makers.
Rob provided a teaser about what is to come on KBB in a conversation with Philip in advance of tomorrow’s show. “KBB is soon to launch our social networking site to help us connect with dealers, partners, vendors and interested industry folks so we can have open communication, share KBB product updates, gain feedback from partner dealers, allow registration for ongoing webinar programs on Kelley Blue Book products, sales tips etc. You are very familiar with all of the others……we needed/ wanted a way to stay in touch, learn, share and engage. I will tell you that this has not been released yet….we are working internally to get the bugs out and add content so I wouldn’t want to mention it by name / URL quite yet…but certainly we could introduce the idea and ask listeners to stay tuned for the official announcement within the next 2 weeks.â€
The following article provides some additional insight to what is sure to be discussed during the interview according to both Philip and Rob;
KBB.COM LAUNCHES THE TRUSTED MARKETPLACE; FIRST ONE-STOP SHOP FOR CAR PRICING, RESEARCH AND BUYING
Kelley Blue Book Introduces New-and Used-Car Classified Site Featuring All-New Best-Match Technology
IRVINE, Calif., SEPTEMBER 21, 2009 /PRNewswire/ — Kelley Blue Book has launched The Trusted MarketplaceSM, a new online consumer car shopping experience that can be accessed through its top-rated Web site www.kbb.com or by directly visiting www.thetrustedmarketplace.com. For the first time, consumers now are able to complete their vehicle research, conduct new- and used-vehicle inventory searches and find their next car, all on one convenient and easy-to-use Web site. The Trusted Marketplace also brings a unique technology platform to the classified vehicle experience, returning best-match cars from consumers’ search criteria, rather than vehicles dealers have paid to be presented at the top of vehicle search results.
Recent online automotive shopping studies find that 75 percent of new-vehicle buyers use the Internet during their shopping process and more than six in 10 used-car buyers purchase a vehicle that they find online. With more than 13 million vehicle shoppers visiting kbb.com each month, Kelley Blue Book is in a unique position to assist car buyers across the United States in finding the vehicle that best meets their needs. The Trusted Marketplace provides the right car in the right place at the right price.
With the introduction of The Trusted Marketplace, Kelley Blue Book extends its popular vehicle pricing and research information to include the next natural step in the process helping kbb.com’s millions of monthly visitors find their next new or used car. Integrating the company’s best-in-class online vehicle research with highly detailed dealer inventory listings makes kbb.com a one-stop resource from research to purchase. This integration allows consumers to confidently collect the trusted information they need, from finding the value of their current car, to researching new-car reviews, videos, vehicle ratings, pricing and side-by-side comparisons, to determining the make and model they would like to purchase, and ultimately finding a local dealer with that exact vehicle on their lot. Kelley Blue Book, The Trusted Resource® will integrate Blue Book® Suggested Retail Values into used-car classified listings to assist consumers in determining whether or not the car is a good deal.
The Trusted Marketplace provides consumers with an unparalleled experience in finding their next new or used car due to its unique search platform, which reveals ‘best matches’ – a list of cars that most closely correspond with a shopper’s search criteria as well as applied intelligence gained from millions of customer queries and transactions. When searching for a vehicle online, shoppers can search confidently on The Trusted Marketplace and rely on Kelley Blue Book to return a complete set of newly listed vehicles that best match their criteria, with more vehicle details, photos and information available.
“The Trusted Marketplace is a one-stop shop that provides assistance with everything from trusted Kelley Blue Book Trade-In Values® to in-depth research and advice to locating the perfect vehicle at a dealer near you,” said James Bell, executive market analyst for Kelley Blue Book’s kbb.com. “What was once a tedious and time-consuming process is now easy and convenient, with everything car buyers need from start to finish all in one place on kbb.com.”
About Rob Lange, National Sales Training Director, Kelley Blue Book
Rob Lange is the national sales training director for Kelley Blue Book and kbb.com. His responsibilities include providing educational materials to dealers to enhance their sales processes using Kelley Blue Book values and services, and conducting regional dealer meetings and webinars to educate dealerships on the power of the Kelley Blue Book brand. In addition, Lange develops “best practices†documents for dealerships, contributes monthly articles to industry publications and regularly speaks at related conferences.
During his time at Kelley Blue Book, Lange has successfully conducted several regional educational meetings for dealers, been a speaker at several Digital Dealer and Auto Remarketing conferences and served as a speaker for a number of Liquid Motors conferences.
Prior to joining Kelley Blue Book in 2008, Lange served 15 years in retail automotive sales and sales management. Beginning at Autobytel in 1996, Lange developed and presented the first Autobytel University Sales Training Program, which was unique to the industry. While at Autobytel, he conducted more than 100 two-day Internet Sales Seminars as the company’s national director of dealer training. Lange also served as the national training director of Go Apply, Inc., a leading third-party information and lead provider for the mortgage industry. During his tenure at Go Apply, Inc., Lange authored “Selling the Online Mortgage Customer,†a comprehensive sales guide for maximizing results with online borrowers. Furthermore, Lange conducted more than 350 webinars for more than 5000 attendees.
Lange received his Bachelor of Arts degree in Criminal Justice from Rowan University.
About Kelley Blue Book, KBB
Since 1926, Kelley Blue Book, The Trusted Resource®, has provided vehicle buyers and sellers with the new and used vehicle information they need to accomplish their goals with confidence. The company’s top-rated Web site, www.kbb.com, provides the most up-to-date pricing and values, including the New Car Blue Book® Value, which reveals what people actually are paying for new cars. The company also reports vehicle pricing and values via products and services, including software products and the famous Blue Book® Official Guide. According to the C.A. Walker Research Solutions, Inc. – 2009 Spring Automotive Web Site Usefulness Study, kbb.com is the most useful automotive information Web site among new and used vehicle shoppers, and half of online vehicle shoppers visit kbb.com. Kbb.com is a leading provider of new car prices, car reviews and news, used car blue book values, auto classifieds and car dealer locations. No other medium reaches more in-market vehicle shoppers than kbb.com.
AdAgencyOnline.Net regularly features nationally recognized automotive advertising experts on WAAOL. Previous note worthy guests included Clayton Stanfield from eBay Motors, Mike DeCecco from Dealer.Com, Michael Spadafore from R. L. Polk, Tomer Alpert from SiSTeR Technologies, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of DealerRefresh.Com, Jeff Raab from the Detroit Trading Company, (DTX), Ken Schwartz from CityTwist, Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bull Dog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Michael T. Fay from Colliers Abood Wood-Fay Real Estate and their C.A.R.S. division, Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors, Pat Ryan, Jr. from FirstLook and Al Cantarella from AutoWebsitePlus.com.
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach†is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,†he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising†and “Automotive Advertising Experts.†The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy, Laser Stream Video and Winked-In.Com; to name a few.
For more information on Philip Zelinger, Ad Agency Online, L.L.C., Kelley Blue Book or any of the preferred automotive advertising vendors previously reviewed on WAAOL auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor†on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!†###
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Posted by: Phil Zelinger in ADM, ADP, Ai Dealer, auto dealers, auto industry, automotive advertising, Brian Ferris, Bull Dog Marketing Technologies, Bulldog Marketing Technologies, BZ Results, CarFolks.Com, CityTwist, Deal Maker, Dealer.Com, DealerRefresh.Com, DealMaker.Com, DrivingSales.Com, EBAy Motors, ecarlist, Gumiyo, Hal Howard, Kihon Media, laser stream video, leadconverter, nada-24, philip zelinger, R. L. Polk & Co., Ralph Paglia, SiSTer Technologies, vAuto, Video Car Lot, tags: AAXâ„¢, ABN, ad agency online, adagencyonline.net, ADP, AdSymetrix, Ai Dealer, Argistics, auto dealer, auto industry, automotive advertising, automotive advertising agencies, Automotive Broadcasting Network, AutoTransaXion, blog talk radio, Bulldog Marketing Technologies, BZ Results, C.A.R.S., CarFolks.Com, CityTwist, Colliers Abood Wood-Fay, Colliers International Las Vegas, DealerRefresh.Com, DealMaker.Com, Don Pollock, DrivingSales.Com, EBAy Motors, EveryCarListed.Com, FirstLook, Gumiyo, Hal Howard, Incentive Research, Jared Hamilton, Jeff Kershner, Joe Grieshop, laser stream video, Lead Scoring, leadconverter, Liquid Motors, MAP, Mark Burack, Market Acceleration Partners, NADA, nada-24, NeoSynergy, new wave automotive, NWA, Pat Ryan Jr., philip zelinger, R. L. Polk & Co., Ralph Paglia, Rick White, SiSTer Technologies, TheDealerDashBoard.Com, Tim Zierden, veeple, Video CarLot
AdAgencyOnline.Net is an automotive advertising networking/resource portal that shares best practices with automotive advertising agencies, auto dealers and automotive advertising vendors to help them solve common problems in today’s troubled auto industry. Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station featured on AdAgencyOnline.Net – WAAOL, All Automotive Advertising News All The Time - will review Colliers International – Las Vegas Land and Evaluation Group on his blog talk radio show, “Lunch With Phil Discussing Automotive Advertising.” The show will air today, Tuesday, June 16th 2009 between 12:00 Noon EST and 12:30 PM EST.
Philip explained the apparent departure of his automotive advertising show to discuss real estate with his online audience, “The impact of consolidations in the auto industry brought about by a sluggish economy and accelerated by the recent bankruptcies of General Motors and Chrysler demands a new definition of “full service automotive advertising” by agencies anxious to help their auto dealer clients survive in a shrinking auto industry. Conventional automotive advertising has already shifted to more cost effective Internet based digital marketing investments and integrated selling systems that link the newly developing virtual showrooms on the World Wide Web with proven selling processes in the real world. As brick and mortar dealerships are eliminated the surviving auto dealers are being driven onto the Internet Super Highway to maintain market share and profitability. The shift to online marketing plans does not replace the need for brick and mortar facilities but the efficiencies enjoyed by virtual showrooms suggests the need to reduce the expenses and capital required to support them. Real estate has always represented the single largest investment and fixed expense for auto dealers and it is only logical that it should be adjusted to accommodate the reduced sales volume and profit margins that exist now and in the foreseeable future. Auto dealers need help to reduce expenses and maximize their R.O.I. on many levels and today’s full service automotive advertising agency must expand their services to earn their agency fees.”
“I joined Colliers Abood Wood-Fay Real Estate to help them develop a specialized auto industry division – Colliers Automotive Real Estate Services, (C.A.R.S.), to provide additional insights and resources to facilitate auto dealer acquisitions and dispositions for my auto dealer clients. Colliers International – Las Vegas Land and Evaluation Group is an independent commercial real estate office of Colliers International and a valued member of C.A.R.S. Today’s show features an interview with Grant Traub and Keith Cubba from the Las Vegas office to discuss the unique problems and solutions that exist in the Las Vegas market. I decided to feature a different office each month on WAAOL to introduce some of the many opportunities that are available for those forward thinking auto dealers that are in a position to acquire new franchises and facilities at today’s reduced prices. I am also challenged to assist those dealers that have decided to sell or reduce the size of their facilities as a result of financial or factory pressures.”
Grant Traub commented in advance of his interview to explain his reasons for joining C.A.R.S. and for appearing on WAAOL, “Las Vegas is struggling due to the recession which clobbered the tourist industry. Local car dealerships are hurt and some stores are closing. Now is an excellent time for out of market dealerships to obtain new points in a world class city.”
About Grant S. Traub -Vice President
Grant S. Traub joined Colliers in 1998 after 2 years at CB Richard Ellis. As a specialist in the sale of development land and tenant representation, Grant’s main responsibilities are site selection and deal negotiation. He has brokered over 60 transactions that include land sales, long-term leases, build-to-suits, investment sales, and REO dispositions worth over $162 million dollars in total considerations. Clients Grant has worked with include Community Bank of Nevada, Consolidated Mortgage, Clark County Credit Union, Healthsouth Corporation, Catholic Healthcare West, The Berkley Group, Morton’s Restaurant Group, Sweet Tomatoes, Gateway Computers, Sephora, Candlewood Hotels, Enterprise Rent-a-Car and Avaness Industries.
Grant has served on the Colliers Parrish Board of Director since 2003 and the Colliers Parrish Finance Committee since 2006. He has been a member of the Leadership Committee for Colliers Las Vegas since its inception in 2008.As a committee member and donor for Links for Life, a major golf tournament sponsored by Colliers, Grant has helped the organization raise $2,000,000 for children’s charities in Southern Nevada. He has coached the Del Webb Middle School Lacrosse Team since 2007 and also donates time to Camp Firefly. Grant was born in San Diego and raised in Fort Lauderdale, Florida. He earned his degree in Agricultural Business at CalPoly San Luis Obispo.
About Keith Cubba – Consultant
Since joining Colliers International in 2005, Keith Cubba has brokered investment property acquisitions/dispositions worth over $61,000,000 in gross sales proceeds. Investment property closings have ranged from Medical Office, to Retail, to NNN, to Sale Lease-Back opportunities. In the summer of 2007, Keith partnered with Colliers Board of Directors member Grant Traub and marketing assistant Kim Hamilton to form the Land and Investment Group. The team offers brokerage service for Investment properties, Golf Courses, and Land.
Recently, the Land and Investment Group have listed major commercial REO properties for local banks as well as evaluated FDIC loan pools for private capital groups. Keith has a BA from Loyola Marymount University and a Masters Degree from UCLA. Previous experience prior to joining Colliers International includes work as an Associate Professor at UCLA, and client based services in both the medical and marketing industries.
The Colliers International “corporate culture” of giving back to the community has inspired Keith to serve as both a counselor and volunteer at Camp Firefly. He is currently the Tournament Chairman for the 14th Annual Links For Life charity golf tournament.
One of the properties discussed on today’s show is a Chrysler Dodge Jeep facility described as follows:
For Sale or Lease: 6770 Redwood Street, Las Vegas, NV 89118
±17.5 Acre Auto Dealership with Service and Collision Center
Seller Financing | Immediate Availability
State of the Art Chrysler built Alpha Prototype Dealership
Land Details
Available unbranded dealership with potential to retain Chrysler/Jeep/Dodge Brand
APN 176-02-201-018; 015 ±17.5 acres
The Southeasterly Corner of Redwood St. and I-215 Beltway±955 feet of direct frontage on I-215 Beltway Frontage RoadC-2 zoning general commercial in the MUD 3 Overlay
Total of 774 onsite parking spaces±151,000 in 2007 daily traffic counts at I-215 between Decatur Blvd. and I-15
Building Details: ±86,270 sf Under Roof First Floor Building Area
Sales area ±14,195 sf
Showroom area ±6,043 sf
2 Story Parts Department and administrative office area totaling ±8,337 sf
Automotive service and repair area ±22,699 sf (42 Service Bays) Collision Center and Body Shop ±27,000 sf7
Heated, downdraft paint booths15 Collision Center Bays30 Vehicle Collision Repair Spaces
Waste containment area ±349 sf
Second Floor Building Area
Administrative offices and parts storage ±13,331 sf
Two Stop hydraulic elevator
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.
www.AdAgencyOnline.Net has interviewed a variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook.
For additional information on www.AdAgencyOnline.Net , Colliers International – Las Vegas Land and Investment Group, Colliers Abood Wood-Fay Real Estate, C.A.R.S. or any of the subjects or properties discussed on today’s show go to http://www.blogtalkradio.com/adagencyonline and download the show. Automotive advertising agencies, auto dealers or automotive advertising vendors that wish to join AdAgencyOnline.Net or seek representation by Ad Agency Online, L.L.C. should contact Philip Zelinger directly at pzads@bellsouth.net or call him at 1-888-796-2228. To quote Philip, “Help is only a click away!”
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Posted by: Phil Zelinger in AAXâ„¢, ABN, ADM, ADP, Ai Dealer, auto dealers, auto industry, automotive advertising, Automotive Broadcasting Network, Bull Dog Marketing Technologies, BZ Results, CarFolks.Com, CityTwist, Deal Maker, Dealer.Com, DealerRefresh.Com, DealMaker.Com, Detroit Marketing Company, DrivingSales.Com, EBAy Motors, ecarlist, Gumiyo, Hal Howard, Kihon Media, laser stream video, leadconverter, nada-24, NeoSynergy, philip zelinger, R. L. Polk & Co., Ralph Paglia, SiSTer Technologies, Uncategorized, vAuto, Video Car Lot, tags: AAXâ„¢, ABN, ad agency online, adagencyonline.net, ADP, AdSymetrix, Ai Dealer, Argistics, auto dealer, auto industry, Auto Industry Insights, AutoIndustryInsights.Com, automotive advertising, automotive advertising agencies, Automotive Broadcasting Network, AutoTransaXion, blog talk radio, Bulldog Marketing Technologies, BZ Results, C.A.R.S., CarFolks.Com, CityTwist, Colliers Abood Wood-Fay, DealerRefresh.Com, DealMaker.Com, Don Pollock, DrivingSales.Com, EBAy Motors, EveryCarListed.Com, FirstLook, Gumiyo, Hal Howard, Incentive Research, Jared Hamilton, Jeff Kershner, Joe Grieshop, laser stream video, Lead Scoring, leadconverter, Liquid Motors, MAP, Mark Burack, Market Acceleration Partners, NADA, nada-24, NeoSynergy, new wave automotive, NWA, Pat Ryan Jr., philip zelinger, R. L. Polk & Co., Ralph Paglia, Rick White, SiSTer Technologies, TheDealerDashBoard.Com, Tim Zierden, veeple, Video CarLot
AdAgencyOnline.Net is an automotive advertising resource / networking portal designed to share best practices with their online following of automotive advertising agencies, production partners and select auto industry vendors that share their stated vision to “blur the line between the real and the virtual world.” AutoIndustryInsights.Com has a similar focus however they have extended their audience and message by linking to a number of established automotive advertising social networking sites to include issues that are relevant to automotive advertising agencies, auto dealers, auto industry vendors and even consumers anxious to listen and learn from the site’s featured “Auto Industry Insiders.” Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station – WAAOL, All Automotive Advertising News All The Time - featured on www.AdAgencyOnline.Net expressed his support for www.AutoIndustryInsights.Com site and their anchor sponsor www.EveryCarListed.Com on the blog talk radio show “Lunch With Phil Discussing Automotive Advertising” that aired on WAAOL on Wednesday, June 3rd 2009. The show is available as a podcast by visiting http://www.blogtalkradio.com/adagencyonline or http://adagencyonline.net.
Philip Zelinger explained his reasons for selecting EveryCarListed.Com as a preferred automotive advertising vendor on Ad AgencyOnline.Net and his support for their automotive advertising social networking site AutoIndustryInsights.Com, “After 25 years as a General Manager, Executive Dealer Principal and then Auto Dealer, followed by my past 10 years running automotive advertising agencies representing auto dealers and auto industry vendors, I have a unique empathy for my auto dealer / vendor clients. Today’s troubled economy has placed a new urgency on maximizing R.O.I. on all levels. The Internet and the technology driven digital marketing applications and selling systems that are being built to take advantage of the World Wide Web to sell cars and service are growing too fast for the average auto dealer or automotive advertising agency to keep up. AdAgencyOnline.Net serves as a filter of sorts to review cutting edge automotive advertising applications for automotive advertising agencies, however, consumers can be just as confused by the many new resources that they have available on the Internet. Social networking sites populated by fellow consumers provide a new way to share shopping experiences between likeminded consumers before, during and after their purchase however they are missing the auto dealer’s side of the story. Similarly, auto dealers are becoming increasingly aware of the need for them to understand their online customer’s needs in today’s troubled times. AutoIndustryInsights.Com was designed by EveryCarListed.Com to act as a bridge to provide the “inside story” to anyone that visits the site. The “Auto Industry Insiders” section represents several highly respected individuals as well as the auto industry social networking sites and blogging forums that they host.”
ABOUT AUTO INDUSTRY INSIGHTS
The auto industry is changing at a rapid pace. Issues that drive tomorrow didn’t exist yesterday. The only constant that has survived in both the real world and the virtual one being built on the World Wide Web is change. The auto industry professionals that support and contribute their insights to this open forum recognize that “a rising tide floats all boats” and they have come together to share best practices in support of that shared wisdom.
The founding sponsor of Auto Industry Insights is EveryCarListed.Com. They invested their time, effort and most importantly their relationships in the auto industry to provide the insights shared by the Advisory Panel of “Auto Industry Insiders” who have posted links to their individual auto industry social networking and blogging sites. In addition, the panel writes and posts articles in the “Hot Topics” section that address current events and common issues in the auto industry in a problem / solution format intended to both teach and entertain site visitors.
New car buyers, used car buyers, auto dealers, automotive advertising agencies and auto industry vendors are all invited to join the Auto Industry Insights family in our “Customer Insights” section to contribute to the posts on our Hot Topics so feel free to add your insights to ours. After all, what are friends for!
ABOUT EVERYCARLISTED.COM
EveryCarListed.com powered by Superpages.com® is one of the nation’s largest free-listings Web sites for automobiles, designed to contain all new and used vehicles for sale in the U.S.A subsidiary of Idearc MediaTM, Its business model is like that of the Yellow Pages, which has a highly utilized model of free listings, including all dealer inventories at a basic service level free of charge and allowing all For Sale by Owner listings to be placed for free, EveryCarListed creates a powerful online automobile marketplace.
Millions of current vehicle listings, updated daily, and signed agreements with Original Equipment Manufacturers (OEMs) as well as GM Certified Used Vehicles and other strategic partners, ensure that when inventory changes at local dealerships, the most up-to-date vehicle information will be posted to the Web site. EveryCarListed has its headquarters in Tyler, TX. For more information visit www.everycarlisted.com/corporate or call 903-593-5400.
How does EveryCarListed.com(SM) work?
- Dealers and individuals can list vehicles for sale at no charge with our basic service.
- Shoppers search the site by vehicle make, model, year and browse by city and state to find listings in their area.
- Basic search results offer vehicle lists, maps and value comparisons.
- Listings are updated daily to ensure inventory changes are accurately reflected on the site.
- Signed agreements with Original Equipment Manufacturers make these updates possible.
Why do automobile dealerships use EveryCarListed.com(SM)?
Even if a dealership has its own site, it may not appear in search results when consumers are looking online for cars. Here are some benefits to listing on EveryCarListed.com:
- Consumers love one-stop shopping. EveryCarListed.com(SM) is building the largest inventory of vehicles on the Internet, so shoppers will use the site as their main automobile resource.
- We have an unfair advantage. As a part of Idearc Media, our site gets additional exposure from the Superpages.com® network. This means your dealership inventory may be seen on additional sites such as Superpages.com, which received over 669 million searches per month in 2008.
1. Idearc Media internal source files – Idearc Media Co-Brand report. Based on total average searches from January – June 2008. Includes total Superpages.com Network searches. Numbers include white pages, yellow pages and general searches.
©2009 Idearc Media LLC. All rights reserved.
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors represented by AAOL include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.
www.AdAgencyOnline.Net has interviewed a variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook.
For more information on Philip Zelinger, Ad Agency Online, L.L.C., www.EveryCarListed.Com , www.AutoIndustryInsights.Com or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ###
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