AdAgencyOnline.Net

Automotive advertising agencies rely on AdAgencyOnline.Net to surface, review and recommend new automotive advertising vendors and cutting edge automotive advertising applications.  The semi-annual Digital Dealer Conference & Expositions have always earned the support of Philip Zelinger, the host of  http://AdAgencyOnline.Net and the President of a national network of independent affiliated automotive advertising agencies — Ad Agency Online, L.L.C., to help his automotive advertising resource / networking portal live up to expectations.  Philip relies on the conferences to help him discover and share best practices with his automotive advertising and auto dealer/vendor clients and The 9th Digital Dealer Conference & Exposition is no exception.

The 9th Digital Dealer Conference & Exposition represents an opportunity for auto dealers and automotive advertising agencies to listen and learn from automotive advertising experts and dealership practitioners that share a philosophy that a rising tide floats all boats.  The sessions conducted by these auto industry professionals sharing best practices in automotive advertising and dealership operations are complemented by the exhibits presented by various automotive advertising and auto industry vendors who support the conference.  In addition to the attending the sessions and visiting the exhibits most auto dealers and automotive advertising agencies take advantage of the social networking that takes place in this real world venue to build on the relationships that they have matured throughout the year in their online social networking communities.

Philip invited Susan Tyson, the Marketing Director for Dealer Communications – the organizers of the 9th Digital Dealer Conference & Exposition – to join him on his Automotive Advertising Experts blog talk radio show that will air on Friday, September 10th, 2010 on the blog talk radio station WAAOL, All Automotive Advertising News All The Time.  Philip commented on his decision to have Susan on the show to discuss the 9th Digital Dealer Conference & Exposition with his online audience of automotive advertising decision makers, “I have already interviewed Michael Roscoe, the President of Dealer Communications, and Cliff Banks, the Vice-President and Editorial Director of Dealer Communications, to review previous Digital Dealer Conferences & Expositions and I am excited to hear from Susan with the expectation that she will provide a new perspective on the event.”

About Susan Tyson

Susan Tyson is the Marketing Director for Dealer Communications. She came on board mid-July with an initial concentration on the promotion of the 9^th Digital Dealer Conference & Exposition. Previously, Tyson spent close to 8 years as a marketing manager at Cars.com, primarily focused on the convention and trade show programs. She ran the Cars.com exhibit at the 1^st Digital Dealer Conference & Exposition at the airport Marriott in Nashville in spring, 2006 and continued to manage the Cars.com presence at every Digital Dealer Conference through the 6^th event in Las Vegas in spring 2009 before moving to a sales-communications focused position. Tyson is looking forward to building on the successes of Dealer Communications and the Digital Dealer Conferences to bring world-class best practices to dealerships across the US. Read the rest of this entry »

AdAgencyOnline.Net is an automotive advertising resource/networking portal for automotive advertising agencies.  The site hosts a blog talk radio station — WAAOL, All Automotive Advertising News All The Time.  Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of WAAOL announced on today’s blog talk radio show — Lunch With Ralph Paglia Discussing Automotive Advertising –  that he will be hosting a slightly altered show in the same Thursday 12 Noon EST time slot to be titled “Auto Industry Insiders.”  Philip was quick to explain that Ralph Paglia is an established  member of the “Network Of Networkers” that comprise the group known as Auto Industry Insiders featured on AdAgencyOnline.Net.  According to Philip, the contributing members of Auto Industry Insiders have been invited to co-host the show on a rotating basis and Ralph Paglia will still be a regular host on the show.

Philip explained the change in the popular Thursday blog talk radio show.  “The Lunch With Ralph Show has relied on a number of encore presentations recently to accommodate Ralph Paglia’s  hectic schedule.  To keep the shows current and relevant I decided to invite some other professional automotive advertising insiders to fill in when Ralph isn’t available.   The resources linked by the members of Auto Industry Insiders provide a wealth of knowledge that will include the wisdoms of Ralph Paglia and his automotive advertising resource / networking portal http://automotivedigitalmarketing.com  The only change will be that Ralph’s contributions will be  complimented by the other members of the group.  After all, what are friends — and Auto Industry Insiders — for!

Philip recently added the Auto Industry Insiders section to AdAgencyOnline.Net with direct links to other automotive advertising resource / networking sites.  The group of automotive advertising experts share their best practices with automotive advertising agencies and automotive advertising vendors that support AdAgencyOnline.Net to leverage their individual resources and relationships.  Read the rest of this entry »

Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station featured on the automotive advertising resource/networking portal AdAgencyOnline.Net — WAAOL, All Automotive Advertising News All The Time, advised automotive advertising agencies to attend The 9th Digital Dealer Conference & Exposition.  Philip announced his support of the conference during his blog talk radio show, Lunch With Phil Discussing Automotive Advertising, that aired on July, 05, 2010.

Philip commented on his participation in all eight of the previous Digital Dealer Conferences along with some details about the theme for the Fall 2010 conference to be held at The Mirage Hotel in Las Vegas October 12-14, 2010, “I have been invited to host sessions on automotive advertising for the past eight Digital Dealer Conferences and I am proud to accept their invitation to submit my proposal for the 9th Digital Dealer Conference & Exposition.  Their theme is — New Ideas, New Revenues, New Efficiencies, Greater Profits — and it couldn’t be a better fit for today’s struggling auto industry.  I have submitted my proposed session for approval — C2C + B2B = B2C SQUARED; Learn How This New Social Media Formula Provides New Revenues, New Efficiencies and Greater Profits — and I have already started preparing the material to support my formula on monetizing social media for automotive advertising agencies.”

The Digital Dealer Conferences represent an opportunity for auto dealers to listen and learn from automotive advertising experts like Philip Zelinger and dozens more like him that share a philosophy that a rising tide floats all boats.  The sessions conducted by these auto industry professionals sharing best practices in online automotive advertising are complimented by the exhibits presented by various automotive advertising and auto industry vendors who support the conference.  In addition to the attending the sessions and visiting the exhibits most auto dealers and automotive advertising agencies take advantage of the social networking that takes place in this real world venue to build on the relationships that they have matured throughout the year in their online social networking communities.

Philip discussed his planned meetings at The 9th Digital Dealer Conference & Exposition with the confidence that they represent a key reason for his participation in the conferences, “I have a personal branding line that represents my philosophy in both my personal and business life — What are friends for!  I have found that relationship based selling is the key to success in the retail auto industry.  My previous experience as an Auto Dealer and my present role as the President of a national network of independent affiliated automotive advertising agencies has taught me that people like to do business with people that they like.  My formula for monetizing social media for automotive advertising agencies relies on the fact the market is a conversation amongst friends.  I see the Digital Dealer Conference as a real world version of the virtual world network that I have formed for myself as well as my auto dealer and vendor clients to extend our spheres of influence and expand our top of the mind awareness to potential customers.” Read the rest of this entry »