A Resource Portal for Automotive Dealers, Industry Vendors and Advertising Agencies

Ad Agency Online, L.L.C. Offers Downsized Automotive Advertising Executives A Place To Go

Ad Agency Online, L.L.C., (AAOL), is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system. Philip Zelinger, the President of AAOL, developed the proprietary operating system that powers AAOL to reduce fixed and semi-variable expenses for full service automotive advertising agencies. An unexpected advantage of the infrastructural savings provided by the leveraged resources linked by AAOL has offered senior automotive advertising executives who have been downsized out of a position a place to go.

Experienced automotive advertising executives are being presented with an opportunity to open their own affiliated automotive advertising agency with virtually no start up costs, limited risk and superior profit margins to the conventional automotive advertising agencies that have eliminated their positions. The ongoing support offered by AAOL to their affiliated automotive advertising agencies allows an individual to enter the market with a competitive advantage in product and price over established national automotive advertising agencies faced with a shrinking market and reduced profit margins.

Philip Zelinger explained that downsizing efforts by conventional automotive advertising agencies to reduce expenses has served to fuel their problem. According to Philip they are liquidating their most valuable asset, their people, and he is more than willing to take them on as partners in their own automotive advertising agency operating as an affiliated agency of AAOL.

AAOL sponsors a free automotive advertising resource / networking portal – http://AdAgencyOnline.Net – that hosts a blog talk radio station, WAAOL, All Automotive Advertising News All The Time. Philip recently interviewed James M. Kinsella on the “Lunch With Phil Discussing Automotive Advertising” show. The program served as an online interview to platform the opportunity offered by AAOL for downsized executives. James was a District Manager for JM Family Enterprises, Inc. and he was a casualty of their recent staff reductions. Prior to his position with JM Family Enterprises James was the director of training for 5 Square Systems, Inc. that closed their operations. During the interview Philip was most impressed with James background in the retail auto industry having served as a Performance Coach Team Lead for Toyota Motor Sales USA, Inc. and a Dealer Principal / General Manager at his own dealership, English Ford. According to Philip, “Car guys like to do business with fellow car guys and James absolutely fits that profile.” The show ended with a mutual understanding that both parties were considering the opportunity favorably.

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

Philip will be presenting a seminar at the 6th Digital Dealer conference that was discussed during the show with James Kinsella that expands on his business philosophy to network with automotive advertising professionals. Philip’s seminar is posted at www.digitaldealerconference.com as follows:

Title: Leveraging Social Networking / Blogs And Internet Applications To Survive In The Real World.

Sub-title : Find customers on the Internet before they find you using leveraged online resources integrated with selling processes and applications linking the virtual world to the real one.

Session description: The Internet has provided problems for some and solutions for many. Learn how to leverage social networking and blogging sites – both your own as well as existing online networking communities – to build online relationships that will mature into service and sales customers in the “real world.” This session will provide solutions to common problems using cutting edge Internet based applications that will integrate your website with proven selling processes at your dealership. Conversion tools, Video applications, Online Transaction Applications and Internet driven inventory management/marketing systems will be discussed and applied in a problem/solution format.

Maximizing R.O.I. is not just an objective; it is a dictate in today’s troubled economy. The applications discussed will provide efficiencies that “blur the line between the virtual and the real world” with leveraged resources from with-in the dealership as well as outsourced services that will improve selling processes in sales and fixed operations.

Ad Agency Online and FirstLook will be co-hosting a “Networking Reception” on Saturday, April 18th 2009 at the 6th Digital Dealer Conference to be held at the Mirage Hotel in Las Vegas that runs April 19th through April 21st 2009. The unofficial kick-off to the conference will be at the Japanaise Lounge from 5:00 PM PST to 7:30 PM PST.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Automotive Advertising Experts show. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Lunch With Phil Discussing Automotive Advertising.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Recent automotive advertising vendors that have asked AAOL to represent them include; Argistics – AutoTransaXion, SiSTeR Technologies – Video CarLot, EveryCarListed.Com, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.

www.AdAgencyOnline.Net has conducted interviews with a wide variety of respected automotive advertising experts including; Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA), Matt Brown and Zack Powell from TheDealerDashBoard.Com, Mark Burack from Liquid Motors and Pat Ryan, Jr. from FirstLook is scheduled to air on the show today, Friday April 17, 2009 between 12:00 Noon EST and 12:30 PM EST.

For more information on Ad Agency Online, L.L.C., FirstLook, The 6th Digital Dealer Conference or any of the preferred automotive advertising vendors previously reviewed on WAAOL, auto dealers and automotive advertising agencies should contact Ad Agency Online, L.L.C. through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at https://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ##

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