A Resource Portal for Automotive Dealers, Industry Vendors and Advertising Agencies

AdAgencyOnline.Net Promotes PCG Digital Marketing Announcement Of A Groundbreaking Automotive SEO Study

AdAgencyOnline.net is an automotive advertising resource / networking portal supported by the affiliated automotive advertising agencies of Ad Agency Online, L.L.C. to share best practices.  Philip Zelinger, the President of Ad Agency Online, formed a network of networkers within their online social networking community known as the –Auto Industry Insiders — which includes Brian Pasch, the CEO and founder of PCG Digital marketing, as a valued contributor.  Brian recently announced a ground breaking automotive S.E.O. study that is being promoted by AdAgencyOnline.Net with the full support and confidence of Philip Zelinger.

Car dealers are invited to participate in the largest group study for Automotive Search Engine Optimization (SEO).  The study will educate and mentor 100 car dealers who are interested in applying Automotive SEO strategies at their automotive dealership.  Results of the four month study will be published and presented at the 2011 NADA Conference in San Francisco.

Internet sales and marketing professionals who are currently working at car dealerships and want to master powerful SEO tools and strategies to improve the search visibility of their website are invited to participate in this unique Automotive SEO Study

The Automotive SEO Study will be limited to 100 automotive dealers*. Registration ends on August 30, 2010. There is no cost to participate however members should budget approximately $100 for domain purchases, blog hosting and/or fees paid to third party marketing sites, directories and related sites as needed.

Study members will be trained and coached on how to use content publishing, link building, social media, video, PDF brochures, and automotive networks to improve their Google Page One results for popular consumer search phrases.   Members in the study will be required to dedicate 3-4 hours a week to complete the tasks required to deliver measurable results for their dealership.

The 100 dealers will have access to winning digital marketing strategies, training videos, marketing outlines, tutorials, and websites managed by PCG Digital Marketing that will enhance the results of their work. In return, members in the study will share the results of their work and be included in a whitepaper being prepared by PCG Digital Marketing.

“The Automotive SEO Study will be the first of its kind”, according to Brian Pasch, CEO of PCG Digital Marketing.  

Term of Study

The study will run from September 1, 2010 to January 1, 2011. In those four months, members in the study will document their work and record data on a number of search marketing factors which will include website link counts, Google ranking for specific keywords, unique visitor traffic, lead submissions, and changes in their Google Page One Management (GPOM) results.

The results will be published and presented at the 2011 NADA Convention in San Francisco. Monthly updates during the four month study, as well as the final results, will be shared online.

Automotive SEO Study Requirements

 The requirements to participate in the study are:

  1. Participants must be an employee of a car dealership, proof will be required.
  2. Participants must have written permission to write about the dealership online; blogs, press releases, social media, etc.
  3. Participants must have an email address from an active dealership domain.
  4. Members in the study will be required to dedicate 4 hours a week to complete the tasks required for success.
  5. Participants must be willing to share the results of their work via Webmaster Tools and Google Analytics data and allow the data to be summarized* in the final study whitepaper.

No confidential data or specific dealership website results will be published in the whitepaper or made public without written permission from participant.

Register For Study

Dealers interested in participating should register online at www.automotiveseostudy.com.  Inquiries can be sent to:  info@automotiveseostudy.com.  PCG Digital Marketing retains the right to decline dealer participation in the Automotive SEO Study based on conflicts of interest with current clients.

About PCG Digital Marketing

PCG Digital Marketing (www.pcgdigitalmarketing.com)  is a full service digital marketing agency that serves the Automotive Industry.  PCG is nationally recognized as a leader in Automotive Search Engine Optimization (SEO) and automotive digital marketing. 

Brian Pasch, CEO and founder of PCG Digital Marketing is an active blogger, writer and speaker at automotive conferences, 20 Groups and digital marketing forums.  PCG Digital Marketing is also the sponsor of the 2010 ASMA awards which recognizes the best automotive websites platforms based on their search marketing effectiveness.  (www.asmaawards.org).

About Philip Zelinger and AdAgencyOnline.net

Philip Zelinger is the President of Ad Agency Online, L.L.C., (AAOL), and the founder of  AdAgencyOnline.Net.  He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net.  His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time.  As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger.  The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies.  The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Some of the automotive advertising vendors represented by AAOL include ronsmap, SiSTeR Technologies Video CarLot, TeleTextSolutions, DealerMouth, GetAutoAppraise.com, Argistics – AutoTransaXion, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, Kihon Media, CarFolks.Com, Ai Dealer and Laser Stream Video; with more being added weekly.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., Brian Pasch, PCG Digital Marketing and their Automotive SEO STudy or any of the vendors on AdAgencyOnline.Net contact Philip at http://AdAgencyOnline.Net.  Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, or call him at 888-796-2228.  To quote Philip Zelinger, “Help is only a click away!  After all, what are friends for!”  ###

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