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AdAgencyOnline.Net Reviews 2011 NADA Convention For Automotive Advertising Agencies On Auto Industry Insiders Blog Talk Radio Show

Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of the automotive advertising resource / networking portal http://AdAgencyOnline.Net, will be dedicating his Auto Industry Insiders blog talk radio show on Thursday, February 03rd, 2011 to review vendors exhibiting at the 2011 NADA Convention to discover new technologies and vendor solutions at the convention.  The Auto Industry Insiders show is recognized as a “network of networkers” where automotive advertising experts share best practices for their online audience of automotive advertising decision makers.

Philip will discuss his agenda and list the automotive advertising vendors and applications that he is considering as preferred automotive advertising vendors on AdAgencyOnline.Net. “I have a laundry list of needs presented by our affiliated automotive advertising agencies to better serve their auto dealer clients ranging from DMS systems to integrated CRM applications and online conversion tools.  Auto dealers are demanding more for less and the solution lies in new technologies that provide efficiencies in the sales and service process at the dealership as well as the new online showrooms that are dominating the retail auto industry.  I scheduled a Pre-NADA Convention Networking Party on Friday evening from 5PM to 7PM at the Ritz Carlton Hotel Lobby Lounge co-hosted by my newest vendor client Intellacar to launch their new mobile sales presentation platform and to coordinate the agendas of several affiliated automotive advertising agencies and vendor clients who will be walking the exhibit isles with me during the convention.”

The 2011 NADA Convention is being held at The Moscone Center in San Francisco February 5-7, 2011 but Philip explained that productive activities for automotive advertising agencies and vendors are not limited to the exhibit hall. “On Friday evening I will be rushing from my event at The Ritz Carlton to a Wine Tasting Dinner at Le Charm Restaurant hosted by Brian Pasch for PCG Digital Marketing followed by another stop at The City Club Of San Francisco for an event sponsored by Autodata with an invitation to discuss new business with their CEO Greg Perrier and Vice-President Of Business Development Mike Benavides.  I have to miss an event co-sponsored by J.D. Power and Associates and izmocars at the Moscone Center and several others that promise new business opportunities.  Fortunately several of my affiliated automotive advertising agencies will be able to attend the ones that I miss to represent our shared interests.  After all, what are friends for.”

Some other vendor parties being hosted during the convention on Friday evening include the kbb.com reception at Spur Urban Center, NADA welcome reception co-hosted by J.D. Power and Associates and the NADA/Dealer Academy Reception at Fairmont San Francisco.  Saturday events discussed by Philip that he will be attending include the Cars.Com Rise and Shine Breakfast at The Moscone Center followed by his guest speaking engagement at the Chrysler Minority Dealer Association during their annual meeting at Hyatt Fisherman’s Wharf. 

Saturday evening for Philip will include a brief stop at a party hosted by eCarList at XYZ Lounge in the W Hotel followed by a V.I.P. dinner party sponsored by his vendor client SiSTeR Technologies at The Grand Cafe Peacock Terrace to celebrate their recently awarded patent on their proprietary automated video production marketing platform.  Other events delegated to Philips’ affiliated automotive advertising agencies include the Time Magazine Dealer Of The Year Brunch at the Ritz-Carlton Ballroom and Gallery, the Dealer.Com Reception at the Asian Art Museum and the RouteOne Reception at The Parlor on Fisherman’s Wharf. 

Philip commented on his hectic schedule at The convention. “I am fortunate to have more friends and past, present and pending clients than I can possibly fit into a three day convention. Between myself and my associates I hope to be able to meet as many as possible and I should be able to catch up with the rest in private meetings at our suite, on the convention floor and at seminars that provide a shared learning experience.”

Sundays calendar for Philip will be dominated by early morning meetings followed by Super Bowl themed parties starting with an event hosted by Sean Wolfington from Tier 10 Marketing and his other affiliated companies including Brian Pasch representing the Automotive Advertising Network, (AAN).  The DealerTrack post-Super Bowl Party is on the list of must attend events that Philip is hoping to fit into his Sunday schedule along with several OEM sponsored receptions individually hosted by One Ford and Team Detroit, General Motors, Chrysler Group, Mazda, Mitsubishi Motors, Subaru of America and Hyundai Motor America.

Parties and private meetings will be discussed on the Auto Industry Insiders show, however Philip commented that he is equally focused on investing time at the exhibit hall and select seminars.  “I have taken advantage of the online services offered by NADA this year to organize my time on the floor.  At last estimate I have 23 individual must see vendors who have set aside time to meet with me and mine to discuss them and theirs at their booths.  Of course most visits will be little more than a walk by to catch up with old friends and schedule meetings after the convention to talk about new business opportunities or to develop new ones.  Frankly, were it not for the NADA Convention my relationships with these critical vendor partners would be limited to impersonal phone calls, emails or online networking.  Of course I conduct my business online all year so I am not complaining, but there is nothing like a friendly drink or a business card followed by a handshake to close a deal, make new friends and thank some old ones.”

About Philip Zelinger

Philip Zelinger is the President of Ad Agency Online, L.L.C. and host of a nationally respected automotive advertising social networking portal, AdAgencyOnline.Net.  Philip invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry representing auto dealers and technology vendors focused on the automotive advertising industry.

His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized blog talk radio station – WAAOL, All Automotive Advertising News All The Time.  As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.

About AdAgencyOnline.Net and Ad Agency Online, L.L.C.

AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows including Lunch With Phil Discussing Automotive Advertising, Auto Industry Insiders and  their most listened to program Automotive Advertising Experts.  The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to the blog talk radio station WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.

AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger.  The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies.  The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.

Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors and technologies not yet recognized by the mainstream automotive advertising industry. Automotive advertising vendors represented by AAOL include; ronsmap.com, DealerMouth, TeleTextSolutions, GetAutoAppraise, Argistics – AutoTransaXion, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, Kihon Media, CarFolks.Com, Ai Dealer, Laser Stream Video, SiSTeR Technologies – Video CarLot and IntellaCar; to name a few.

For more information on Philip Zelinger, Ad Agency Online, L.L.C., the NADA Convention or any of the vendor clients represented by Ad Agency Online contact Philip at 888-796-2228 or email him at pzads@bellsouth.net.  Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be added to Philip’s NADA shopping list can contact Philip at https://adagencyonline.net.  To quote Philip Zelinger, “Help is only a click away!  After all, what are friends for!” ###

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